Shulou(Shulou.com)05/31 Report--

Samsung just launched its flagship product line, the Galaxy S20, in 2020. The S20 Ultra is a leader in specifications, camera features, price, etc., but you have more "regular" models that you can hit back a little bit to reduce costs.

This is the Galaxy S20 for $999.99 and the Galaxy S20 for $1199.99. Now, if you look at these numbers, there are two things right in front of you. First of all, even the cheapest Samsung flagship stores are expensive. Second, Samsung doesn't seem to have a phone that can connect to Apple's iPhone 11, which is a strange decision.

IPhone 11 is $50 cheaper than last year, with a starting price of $699.99, which has a big impact on the iPhone XR market. Apple's marketing has cleverly positioned it as "iPhone", while the Pro version is only a derivative of advanced users. This puts Samsung at a disadvantage. If we consider the smallest Galaxy S20, its latest "mainstream phone" is still $300 more expensive than Apple's mainstream devices.

Yes, you can say that Samsung phones offer more technologies, such as AMOLED screens with 120 Hz refresh rates, dual basic storage, 5G connections, and three cameras. It's really cool, but mainstream users don't always care about these things. Samsung chose not to release cheaper devices so it could compete with the iPhone 11 in terms of price, which is a bit confusing.

Even the Galaxy S10 series is not the right answer.

The Samsung Galaxy S10 now sells for $750.

Well, you might say that the Galaxy S10 series still exists and is already on sale. But it's just a sketch. The S10 starts at $749.99, so it's just over $50 compared to iPhone 11. However, it still carries the "old Samsung", of which iPhone 11 "the latest iPhone" is still shameful. In addition, Samsung didn't spend much time promoting S10muri -. After the new pricing,-- focus on the Galaxy S20 series. So, all this brings me a special idea:

In 2020, Samsung doesn't even care to compete with iPhone.

At least not directly. If you don't know someone's motives, please check the results of their actions. With the positioning of the Galaxy S20, it doesn't even care about using $699.99 to attract customers from iPhone 11. Sitting there, it boldly waved a $999.99 price tag, as if announcing that "only Samsung fans need to apply."

Through decision-making and product positioning, Samsung seems confident that its products can exist independently, but for other major competitors, it is not necessarily an "answer" or "counterattack". Or at least it wants to be different in this way.

This is laudable, but the next few months will show whether customers are willing to use the new model, or whether they are willing to take a step back and refuse to upgrade or change jobs.

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