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Today, Xiaobian will share with you the relevant knowledge points on how to analyze user data in Weixin Mini Programs (Mini). The content is detailed and the logic is clear. I believe most people still know too much about this knowledge, so share this article for your reference. I hope you will gain something after reading this article. Let's learn about it together.

access data

User access data: Analyze the approximate trend of user traffic in Weixin Mini Programs (Mini) by analyzing the access time and number of visitors of users entering Mini programs, so that the marketing activities in WeChat Mini programs at this stage can be optimized and improved according to the access time through access data, so as to improve the conversion effect.

user source

User source data: From the analysis of user source data, it can be obtained through what channels users use Mini programs, such as scanning Mini programs code or jumping to public accounts. Then we can clearly get the main source channels of the traffic entrance of Mini programs, and the operators can increase the marketing promotion strength through the main "sources."

users to share

User Analytics Data: What data do you see? It mainly depends on the time period when users use Mini programs, the number of times users share, and the time users share. It can be seen whether the current marketing activities and community activities are fissile, and it can also clearly understand the increase in the number of times users share in a specific time period. This is valid data.

subscriber area

User access area: I believe that those who have done content operation are basically clear about the data analysis of user area, and can know that the number of users is in that area, and do targeted operation according to regional differences. For example, Chongqing people's preferences are different from Guangdong people, which is difference. After differential adjustment and optimization, the user Retention rate can be stably increased.

The above is all the contents of this article "How to analyze user data in Weixin Mini Programs". Thank you for reading! I believe everyone has a great harvest after reading this article. Xiaobian will update different knowledge for everyone every day. If you want to learn more knowledge, please pay attention to the industry information channel.

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