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This article introduces the relevant knowledge of "what matters should enterprises pay attention to in developing Mini Program". In the operation of actual cases, many people will encounter such a dilemma, so let the editor lead you to learn how to deal with these situations. I hope you can read it carefully and be able to achieve something!

1. Determine the location

When positioning the development direction and development direction of WeChat Mini Programs, we need to think about its development direction and development direction from "people, content, products, these three keywords." Crowd "represents the ultimate marketing target of Mini Program, which groups it is aimed at, their concerns, usage habits, interests and hobbies, and so on, which are all aspects related to the" crowd "that need to be positioned." Content "and" product "represent whether the mainstream business of Mini Program focuses on" content "or" product ", and choose content marketing or product marketing as the development direction. they correspond to the functions and marketing methods that need to be developed.

2. Choose the right way of development

The development mode of Mini Program is a very important factor that affects the development price of Mini Program. You have to choose whether you want to use a template or a custom development method according to your own needs. Looking at the price, it is not difficult to find that their quality is very different, functionality and its structure will be very different, so its quotation will be quite different. At present, Mini Program is still in a stage of development, and the speed of updating it will still be relatively fast, so one of the maintenance and upgrading issues of Mini Program should be taken into account as soon as possible, that is, the after-sale problem.

3. Cost budget

There are very few enterprises with the development of Mini Program Mall itself, because it is very expensive to form a development team to do the development of this mall, and most enterprises will choose to develop in cooperation with third-party service providers. in this link, pay attention to price comparison, find more reputable and successful companies to compare to consider, select cost-effective, while ensuring quality.

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