Shulou(Shulou.com)12/24 Report--

Thanks to CTOnews.com netizens West window past, Colorful M clue delivery! CTOnews.com news on December 12, according to the Shanghai Securities News, it was learned from a number of short drama practitioners that today they have received margin payment notices issued by Wechat public platform.

According to the "Mini Program trading margin management regulations", your Mini Program "XX Theater" needs to pay a deposit, the notice said. Wechat public platform reminded that payment must be completed by December 17, 2023, otherwise related functions may be restricted, including but not limited to Mini Program search.

Some practitioners said that the amount of deposit received was 1000 yuan, while others said it was 100 yuan. Industry insiders said that such fees are similar to the store margin of a certain platform, and the specific amount varies according to GMV (total merchandise trading).

According to the regulations of Tencent Mini Program, margin refers to the funds paid by developers to ensure that they provide users with quality goods and services. According to these provisions, relevant platform rules or relevant agreements signed between Tencent and developers, Tencent has the right to deduct the deposit and pay compensation to users or relevant right holders. The deposit shall be paid, paid and managed by Mini Program. Just as a developer registers and operates multiple Mini Program, he or she must pay a deposit separately to provide guarantee for the relevant online transactions of each Mini Program.

CTOnews.com noted that Tencent issued an announcement last month that the platform had recently disposed of a total of 114 illegal short dramas and 163 Mini Program accounts that had seriously violated the rules. In the follow-up, Wechat will continue to guide the standardized development of short drama content, provide better services for high-quality content creators, and create a healthier and clearer online audio-visual space.

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