Shulou(Shulou.com)11/24 Report--

Wuzhen, an ancient town full of classical charm, has become an important witness to the transformation of the Internet era in recent years. In 2023, Wuzhen Summit of World Internet Conference "Ten Years 'Convention" arrived as scheduled. On November 8, Hu Weiqi, Vice President of Huawei Cloud China, Wang Wei, CEO of Sina Mobile and President of Sina AI Media Research Institute, and Ma Xiaowu, Executive Vice President of Easy Group, discussed the development prospect of industrial Internet and how Internet enterprises can cope with challenges and win development opportunities in the dialogue link of "anticipating the 'digital dividend' of industrial Internet" held in Wuzhen.

AI reshapes the Internet, businesses need to find new directions for growth

In recent years, with the rapid development of various technologies, such as AI, cloud computing, big data and Internet of Things, the industrial Internet has gradually become an important force to promote industrial development and economic growth.

In this process, the changes in business models and user habits brought about by the Internet itself have had a great impact on society. Wang Wei mentioned that the Internet model broke the information asymmetry, which not only affected the media industry, but also had a profound impact on the industrial Internet. Through the network effect, multiplier effect and exponential effect brought by the Internet, the traditional value chain system has been quickly broken, allowing the industrial Internet to directly face its end users.

In the face of changes, Hu Weiqi pointed out: "In the development trend of industrial Internet, new technologies such as AI model represented by multimodal technology have shown extremely high value in marketing and mobile fields. In the future, how traditional enterprises make more use of mature new technologies, such as artificial intelligence, to promote the overall progress of the industry is the key to realizing digital dividends. "

However, with the gradual disappearance of demographic dividend and the intensification of market competition, the development of Internet needs to be explored in a new direction. Hu Weiqi believes that traditional consumer Internet enterprises face four breakthroughs, which need to "break through industrial boundary,""break through business boundary,""break through regional boundary" and "break through capability boundary." Among them, she thinks there are two directions worthy of attention.

One direction is that enterprises can develop towards modularity and use new technologies to promote their own innovation and development. China's Internet enterprises already have the advantages of technology operation, marketing ability and data accumulation comparable to world-class Internet enterprises, and there is still a lot of market space waiting to be developed in the future.

In addition, traditional consumer Internet enterprises can be combined with industries to combine the original technology accumulation, talent accumulation and operation accumulation with the needs of industrial Internet to produce greater chemical reactions. The next ten years will be a critical period for the development of the industrial Internet. The two sides need to cooperate closely to jointly promote the development and progress of the industry.

How to eat the "digital dividend" of industrial Internet? We need to meet these three challenges.

Industrial Internet is an important way to upgrade and transform traditional industries, which has become a consensus in the industry. However, there are some difficulties and challenges in order to enjoy digital dividends. It is necessary to gradually improve the openness and tolerance of the industry, pay attention to actual benefits and the cultivation of talents, so as to realize the upgrading of China's industry and the landing of technology.

The biggest challenge is openness to new technologies and a shift in mindset. Traditional industries have limited openness to new technologies, especially artificial intelligence technologies, because of concerns that technology will subvert the existing power distribution and organizational structure, and companies often take a wait-and-see attitude. Traditional industries need to have an open mind to new technologies, not to resist and worry, but to accept and actually invest.

Second, the purpose of the industrial Internet is to improve the efficiency and competitiveness of enterprises. The landing of any technology will eventually solve the problems of actual output and enterprise efficiency. For low value-added industries such as manufacturing and retail, they often cannot afford high technology inputs. If we want to invest in new technologies, we need to improve the added value of our products and services and transform from low-end processing and manufacturing to high-end technology development, so as to realize the transformation of industrial Internet more competitively.

Third, the landing of the industrial Internet requires cross-professional and cross-field talents. For new technologies such as large models, practitioners need to go deep into various industries to understand and master, which requires practitioners to have high comprehensive quality and cross-border ability, go deep into various industries, understand the needs and characteristics of each industry, and provide suitable solutions. In the past few years, Huawei Cloud has sent batches of doctors, experts and scientists to customer sites, walking fields, running construction sites, going down mines and entering workshops. Through in-depth understanding of actual scenes such as factories and mines, these talents have experienced ideological changes, better understood and applied new technologies, and have more confidence in how to make practical and easy-to-use industry models.

Although the implementation of the industrial Internet faces some challenges, if these difficulties can be solved and industrial upgrading can be further accelerated, artificial intelligence technology will really land in thousands of industries. At present, Huawei Cloud is striving to help the industrial Internet go deep into thousands of industries through the Pangu model of "solving difficult problems and doing difficult things" and help enterprises transform digitally.

In the future, Huawei Cloud will continue to invest in the Internet industry to create cost-effective and high-quality products, develop safe and reliable technologies, build a shared win-win platform, and work hand in hand with upstream and downstream ecological partners and customers to jointly develop a new blue sea of industrial Internet. "

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