Shulou(Shulou.com)11/24 Report--

What on earth is BI? Is this the place to read the statements? A tool for making reports? Business intelligence analysis platform? Self-service data analysis platform? One-stop data analysis platform? These answers may be single and may only represent tool attributes or platform attributes.

Recently, Li Panpan, head of Zero Auto BI team, shared the theme of "BI is a hexagonal weapon" at the "Guanyuan data 2023 Intelligent decision Summit and Product launch", disassembling and analyzing in detail the six-dimensional capability of BI and its practical application in Zero cars.

The following excerpts from Li Panpan's wonderful sharing:

BI is a hexagonal weapon.

Last year, I shared the changes and prospects of zero-running cars from the absence of BI to the introduction of BI; this year, I will continue to share with you the changes from introducing BI to making good use of BI. Zero running car and Guanyuan data are companion growth mutual aid enterprises, and the sharing of the annual summit just gives us a comprehensive review of the development of BI.

At first, in the stage without BI, Zero Automobile was in the era of online business reporting, which was defined as a la carte data service, business demand and IT demand. This will undoubtedly lead to some contradictions, the demand for business is endless, but IT resources are always limited.

In 2022, Guanyuan BI was introduced and entered the era of self-service of BI data analysis, which was defined as buffet data service. At this time, IT provides the data model for business self-service analysis, just like the buffet meal, the business can flexibly realize the data requirements according to its own ideas and needs.

So far, the introduction of BI has solved the contradiction between "continuous business requirements and limited IT resources". But in the process of gradually using Guanyuan BI, we find that BI has gradually become a hexagonal weapon of zero running, and the ability of self-help analysis is only one side of the hexagon.

Six-dimensional capability of hexagonal weapons

The following describes the six-dimensional capabilities of BI as a hexagonal weapon.

First, self-cultivation. Refine the data content through self-help analysis. After self-help, data analysis has become an ability that everyone can practice, not a specific position.

The second is to see the situation clearly. Gain insight into the trend situation through data reports. Through the data report to grasp the operation of the company, an overview of the current situation, insight into the future trend.

The third is to line up troops. Through the agent task Kanban arrangement, the agent task data visualization, through the Kanban claim agency work, timely follow-up.

The fourth is to transmit information. Through subscription early warning to get the latest intelligence, effective use of subscription and early warning, so that there is no hindrance to the transmission of information, and the war is in a tight situation to know in advance.

The fifth is to identify talents. Search for a think tank through BI training and big waves to find gold. With the help of training and competitions, we can tap the potential data talents, let the gold shine, and set up a data think tank.

The sixth is cultural communication. Spread the DT culture through the analysis of the report, create a new column "BI takes you to read the report", guide people to explore the value of data and cultivate the sense of making the best use of it.

Hexagonal weapon is a sharp weapon to promote zero-running cars from the information era of IT to the digital DT era. The starting point of the information IT era is IT, and the technical means are driving, but in the digital DT era, if you want to make business decisions more accurate, enterprise management more efficient and agile, user experience more intelligent, you can't do without data. The real starting point of the digital DT era is business, which can not be realized by IT alone, but needs to be driven by data thinking.

The above six-dimensional capabilities create a DT culture atmosphere in the company in the mode of self-help, other help and mutual assistance, and completely sink the awareness of data analysis into the business, infiltrating every job, so that the business can really have digital strategic thinking and agile and intelligent operations.

Detailed explanation and Application of six-dimensional capability

The following practical application cases are explained in detail with six-dimensional capabilities.

One of the six-dimensional capabilities of self-training, through self-help analysis, practice the internal skills of data. Because based on BI, zero-running car has realized the global unity of "data access, update, management and application", and data analysis has been completely self-service. The personnel of the business department have mastered the ability of self-help in all aspects, and data analysis has become the ability that every position and everyone in the company can practice.

The second of the six-dimensional ability to see the situation clearly, through data reports, insight into the trend of the situation. Through all kinds of data reports to grasp the operation of the company, an overview of the current situation, insight into the future trend.

At present, the report level of Zero car BI Portal has been built from top to bottom. The most conspicuous position is the shortcut entrance of self-help analysis, which is an important module to realize self-service of data analysis. The top layer of the report level is the data large screen report, through which CEO, CTO and other senior executives can control the overall market of the company; the decision reports of each business domain divide the major product lines and business domains, according to which executives can gain insight into the situation of their respective business sectors; the BI reports of each department, the department Leader or managers can understand the business development within the department. These are only first-level department menus, and there will be reports built by second-and third-level departments themselves. The bottom section is the classified thematic report, which is the report diagnosis issued by the appropriate remedy after positioning the special problem, such as the thematic exploration or special report of a specific problem.

The third platoon of six-dimensional capability will be arranged through the mission Kanban. Agent task data visualization, users through the Kanban claim agency work, timely follow-up, with push skills, the effect is doubled.

For example, in the current popularization of BI, more and more people use BI, and our BI resources have also been affected to a certain extent, but we find that many pages and ETL settings can be optimized to release a lot of resources. So they clearly state what they need to do and how to do it in the to-do Kanban, supplemented by a data list, so that they know what to do, what they have done, and what is left.

The fourth of the six-dimensional capabilities transmit information and get the latest intelligence by subscribing to early warning. Make effective use of subscription and early warning to ensure that there is no hindrance in the transmission of information and know in advance when the war is tight.

There are roughly four application scenarios that can be implemented by subscribing to early warning:

Monthly reports are pushed every time, and data culture is shared through regular push of monthly BI reports.

Subscribe to the required report on time, and subscribe periodically to the report that the targeted crowd needs to check regularly.

Notification reminders can be reached quickly, and BI is also a tool for information transmission, so that reminders such as competition invitations and training notices can be reached quickly.

Timely early warning to achieve the goal, when the progress is tight, it is necessary to inform the relevant responsible person in time to adopt coping strategies.

Five of the six-dimensional abilities to identify talents. One is to train Dalang Panjin to find a think tank through BI. There are a lot of talents hidden within the company. With the help of various forms of BI training, we have tapped potential data talents and core seed users to train and deliver data analysts or data interface personnel for various business teams.

Different from the traditional teaching mode in which teachers speak on stage and students listen offline, Zero car has created a lot of BI training in various forms that are more suitable for business physique. Guanyuan data also provides monthly online training camps, systematic courses and case-based teaching. After screening potential BI users through online training camps, offline customized training can be tailored to business demands. Finally, there is the guidance of 1V1, which is aimed at the seed users of the department to ensure that handbags are taught.

The second is the BI contest to find talents. On the occasion of the first anniversary of the introduction of BI, we held the first BI data Application Competition with the theme slogan "using data to generate electricity and continue running for zero". At present, many potential entries have been selected in the preliminary stage. The competition has four purposes:

The first is to popularize BI. Zero-running cars have completed the 1.0 era of introducing BI, and are now pushing into the 2.0 era, which can be used by all people with data analysis needs.

The second is to let the data flow, through the competition to enable users to fully mine and utilize the data, and at the same time find problems in the data and improve them.

Third, let the gold shine, provide a display stage for the BI competition, net data masters, and set up a data think tank.

The fourth is to let applications incubate, find excellent data applications, and incubate data applications with product power to become system functions or tools, which really affect the business.

Six-dimensional ability of six cultural communication, through the analysis of the report to spread DT culture. Create BI column to guide the exploration of data value, cultivate the consciousness of making the best use of it, and imperceptibly spread DT culture.

Now in the form of a monthly magazine, internal data analysis and external report sharing are carried out based on a topic. For example, the fifth issue is "did you cut prices this year?", based on the background that the new energy market ushered in a wave of price cuts of about two or three months at that time, combined with internal and external data to do data exploration, to observe the effect of internal and external price cuts.

The above is the scene and direction in which zero-running cars use BI to become a hexagonal weapon. The application value and degree of BI are self-evident in today's enterprises. The six-dimensional capability of BI provides data-driven support for agile management, helping enterprises to maintain agility and competitive advantage in the highly competitive market. Zero-running cars went from no BI to the stage of introducing BI, continued to make good use of BI, and successfully cast BI into a handy "hexagonal weapon." I hope the above experience sharing can give you some inspiration and explore the better application of BI as a sharp tool.

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