Shulou(Shulou.com)11/24 Report--

Recently, JD.com announced that he had reached a cooperation with Harry Potter. At 8 p.m. on October 31, consumers opened JD.com APP. They can not only "shake" to participate in the 0 yuan lucky draw for authentic Harry Potter licensed goods such as Lego, Xiaomi and TOI Tuyi, but also have the opportunity to get exquisite Harry Potter theme delivery boxes when JD.com places an order. At the same time, at 8: 00 p.m. on October 31, JD.com will also increase the discount with a "magic low price", and consumers will receive 60 yuan in additional subsidies. The 10 billion subsidy day will also be a big start, bringing a 50% discount on time-limited subsidies.

On November 11 this year, JD.com and Harry Potter created a series of limited Harry Potter joint gifts, four Hogwarts joint delivery boxes, and rich interactive activities to create a magical atmosphere. From October 31 to November 3, consumers place an order at JD.com at 8 o'clock every night and have a chance to get the express boxes of the four major Harry Potter colleges. Gryffindor, Hutch Patch, Ravenclaw and Slytherin four colleges color painted joint express boxes are randomly distributed, the earlier consumers place orders, the greater the chance of getting Harry Potter joint delivery boxes. JD.com 's seven warehouses across the country are available at the same time.

At the same time, JD.com also launched a good thing activity of 0 yuan to license the authentic Harry Potter. On October 31, consumers open JD.com APP and participate in the home page "Shake" or search for "Magic Open" to participate in the lucky draw. The prizes include Lego Harry Potter Guardian Curse, Harry Potter three-dimensional book, Bananain banana Harry Potter pajamas, Redmi Buds 4 Harry Potter version, TOI puzzle Harry Potter jigsaw puzzle, Damien Potter literary products, and so on.

JD.com 11.11 "Magic Open" venue will also be launched at the same time, with a collection of popular Harry Potter co-names such as Xiaomi, Lego and Bananain, as well as tickets to Beijing Global Resort, genuine Harry Potter books, genuine Harry Potter puzzles and other "magic" items, covering 3C, toys, clothing and many other categories. Consumers can also get coupons of 30 yuan less than 100 yuan and 50 yuan less than 200 yuan at the venue, and they can participate in the activities of 0 yuan to draw authentic Harry Potter gifts, and get joint peripheral products and limited gift boxes for free. JD.com 's exclusive Harry Potter joint magic limited gift box contains four college-themed canvas bags, discolored water cups, lacquer seals, wand pens and other limited peripheral gifts randomly distributed. Consumers will have the opportunity to get free of charge if they place an order at the venue.

This time JD.com joined hands with Harry Potter to create a novel and interesting shopping experience for consumers with "magic" as the starting point. In addition to the rich online activities, JD.com 11.11 "Magic" special train will also be launched on Beijing Metro Line 6 from October 25 to November 5. The subway Chaoyangmen Station will be transformed into a "magic" platform, and the magical world will be filled in an instant.

On November 11 this year, JD.com upgraded comprehensively in terms of goods, prices, and services, directly opening the "spot sale" and providing full price protection services covering more than 800 million goods. This time, by co-naming with Harry Potter, it brings consumers a more interesting and convenient shopping experience, committed to the most sincere prices, the most attractive goods, and the most intimate services. Bring consumers a "magic low price" experience that is really cheap and bought with closed eyes.

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