Shulou(Shulou.com)11/24 Report--

On October 12th, the Heisi Future Financial people Conference and Autumn Product Conference with the theme of "province" was officially held in Hangzhou. 400enterprise CEO, CFO, CIO and mainstream media attended the meeting. Wang Guojun, the chief financial officer of Oriental Xinhua Investment Management Co., Ltd. (hereinafter referred to as "Oriental Xinhua"), was invited to participate in the sharing of the theme of "Finance is also an art job-breaking the boundaries of industry and wealth and achieving sensitive organizations".

In Wang Guojun's view, "Finance can not only consider standardizing and standardizing business, but need to follow business changes more closely. After comparing the capabilities of many products, we find that Hesi's products better understand the connectivity and integration needed by financial personnel in the three major engine capabilities of fee control module, invoice management and the underlying documents, rules and tasks." By working with Hesi, we integrate more than 100 complex processes into 18 orderly ones, achieve efficient connection by breaking down business system barriers, increase execution efficiency by 50%, and increase the overall revenue of the project by 15% through centralized data integration. In addition, we transformed five accountants from the financial team into financial BP, saving 60% in labor costs, and the most exciting thing is that we saved millions of levels of development investment through thoughtful drag-and-drop capabilities and aPass connections. "

Wang Guojun, Financial Officer of Oriental Xinhua Investment Management Co., Ltd.

The following is a transcript of Wang Guojun's live speech (simplified):

As a practitioner of financial integration, I deeply feel that in the digital age, financial personnel need to have creative thinking and flexibility to respond to business changes. At the same time, financial personnel should also have the courage to embrace new technology, so that we can release from the tedious work, put into deeper thinking of enterprise management, and give full play to the inspiration of greater value and financial art.

01

Diversified development is inseparable from the construction of enterprise digitalization.

Oriental Xinhua, founded in 2012, is a holding company established in Shanghai by China Oriental assets, one of the top four asset management companies in China. The company focuses on the relief business of non-performing assets, builds a unique investment ecosystem around the four major business systems of private equity, real estate management, asset management and cultural and creative industries, and steadily develops into a diversified industrial chain integration service group.

The development of business and financial integration of Dongfang Xinhua has gone through two important stages: the first stage is to complete the basic information construction from 2015 to 2019, the professional ERP construction of each business line according to their own needs, and the transfer of offline working methods and means of production to online integration and precipitation. With the development of business, the problem of barriers between systems has become more and more obvious, and the traditional information construction has been unable to meet the needs of enterprises; the second stage is from 2021. Dongfang Xinhua has entered a new stage: the financial-led digital transformation of industry wealth, the integration of industry and wealth, and the construction of a full-format industry wealth process automation platform.

Compared with the ordinary model of standardizing and standardizing business to promote the digital construction of enterprises, Dongfang Xinhua is special in the rapid response of multiple formats, building the wealth team into an agile organization. It not only deals with complex situations flexibly, but also considers the demands of all parties comprehensively and efficiently. In this context, Dongfang Xinhua began to look for an integrated solution that can respond to business changes more flexibly, connect multiple business systems more openly, and lead business development.

02

Take Hesi as a unified entrance to create a lightweight data center.

After comparing the capabilities of many products, we find that Hesi's products, whether it is the functional cost control module, invoice management, or the bottom three capability engines of documents, rules and tasks, all have an in-depth understanding of the financial staff's demand for connectivity and integration. Therefore, we chose Hesi's products as the base of Dongfang Xinhua's ability of financial integration to carry out further financial digital transformation.

With the help of Heshi Digital solution, Dongfang Xinhua adopts the strategy of "not changing as much as possible" and "not increasing the original operation of business personnel", using professional business system as the entrance to business and data. Through the "connection", the common revenue and expenditure scenes are extracted and transferred to the financial revenue and expenditure management platform. Then we take Hesi as the entrance of financial unification, review the full-format business documents, control the budget and cost, and connect the direct connection between banks and enterprises and the financial system, so as to achieve a series of automation tasks. In the process of this interaction, we precipitate the core data of karma and form a lightweight data center, which lays a solid foundation for subsequent data analysis.

03

The financial man's artistic view: the beauty of precision, the beauty of coordination and the beauty of creation

Now, enterprises have higher and higher requirements for financial personnel, not only to master professional knowledge, but also to master certain IT technology. So is finance just a technical job? In fact, the financial staff should reflect the observation of detail control, as well as the unique understanding of balance and structure. Therefore, finance is not only a technical job, but also an artistic one.

The essence of art is expression, when financial personnel have data and technical tools, just as artists hold paints and canvases. These tools enable us to interpret and present the financial situation of the enterprise in a new way. How does Oriental Xinhua show the art of finance?

The beauty of precision. In the face of diversified cross-industry formats, cross-enterprise complex management needs, Dongfang Xinhua has more than 100 difficult to understand business processes. Through the love of detail and the pursuit of clarity, the process has been successfully integrated into 18 pieces, which is like finding order in chaos, making originally complex business processes easier to understand and more agile to implement.

The beauty of synergy. No longer just deal with cold data, but become a bridge between departments, breaking down barriers to business systems. By giving full play to the understanding of the structure and coordination, an intelligent contract management application is built, so that the relevant individuals of the industry team can clearly track and manage the progress of each contract execution, so that the front and rear departments can visually control the contract conditions, contract elements, implementation and bills through a unified business flow graph, unified reporting caliber, and efficient docking of business and finance. From the signing of the contract to the landing of the implementation, it has been shortened by 15 days from the original one month, which has improved the efficiency of implementation by 50%.

The beauty of creation. We are committed to from introspection to profit-making, that is, we use visual connectivity to get through various business systems, integrate the common core financial data and core indicators of income and expenditure, and let the data flow in the operation of the enterprise. to provide front-end business departments with more accurate market information and decision-making basis. This not only helps the business unit develop a more accurate pricing strategy, but also effectively improves the efficiency of payback, ultimately driving the overall revenue growth of the project by 15%.

04

60% optimization of labor costs, 80% increase in efficiency, and 100% savings in development costs

Through the above practice, the inherent artistry of Dongfang Xinhua financial team has been fully demonstrated: precision, coordination and innovation. And our art view does not stop here, it also leads us to work closely with Hesi to promote the company's financial digital transformation, and has achieved remarkable results.

In terms of optimizing human resources, five accountants in the team were successfully transformed into financial business partners, which not only saved 60% of labor costs, but also optimized the team structure and enhanced the value of the financial department.

In terms of improving business efficiency, Dongfang Xinhua has obtained faster processing speed, more accurate data docking and more efficient workflow, whether it is expense reimbursement, account generation, or business data processing. Through the BI system, a commercial cockpit is built, so that financial personnel can communicate effectively and make decisions quickly and accurately.

In terms of saving R & D costs, we have achieved full savings. The efficient combination of the agile financial revenue and expenditure management platform and the data linker avoids the traditional and expensive secondary development cost and saves millions of development costs.

Therefore, we believe that with the rapid development of digitalization, financial personnel should use their professional knowledge to understand the artistry of finance and better control the leading new technologies, new ideas and new applications. Oriental Xinhua and the navigator work together to explore the deep value of financial integration, promote the financial cause to a more efficient and intelligent future, and jointly depict a bright future.

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