Shulou(Shulou.com)11/24 Report--

In the future, the love value of the first sound in bilibili exceeded 200 million, the total broadcast volume of Luotianyi channel increased by 110 million in 4 months, and the number of fans on Liuyexi online increased by 2.3 million in three days. From the second dimension to the concert, and then to the fashion makeup, the virtual idol breaks the circle in various fields and becomes the traffic password of the current Z-generation circle layer. Now, the home appliance circle also has a virtual partner, Leader with the air-conditioning industry's first virtual idol in front of Generation Z.

On October 21, the launch of the new series of Leader air conditioner rotor headphones and Leadol meeting was officially launched. At the press conference, the industry's first all-around ACE digital partner "Leadol" officially joined Leader air conditioning. As an all-around ACE, that is, a good-looking, singing and dancing all-around idol, a changeable player who will develop, and a new Leader employee who understands users. Leadol broke the barrier of dimensional scene this time, making its debut with countless Z-generation users, and even playing with young people to play with diversified breathing experiences in different life scenes.

First announced digital partner: multi-identity, all-around ACE

As the industry's first all-around ACE digital partner, Leadol has more than one identity this time. First of all, Leadol is a technology-savvy developer. As stated in the background of Leadol at the press conference: as Generation Z users have higher and higher requirements for quality of life, and the need for more intelligent and refined breathing is becoming more obvious, Leadol is selected to be sent to the corresponding universe to teach advanced technology. In other words, Leadol is the developer of new air conditioners with rotor headphones. At the same time, Leadol is also a new Leader employee who understands users. As the digital partner of Leader air conditioning, Leadol is also the cross-dimensional social spokesman on behalf of Leader. In the future, Leadol will interact with Generation Z in real time on various platforms, and at the same time participate in the interactive activities of major offline experience stores to understand the diversified needs of Generation Z for household air, and to timely update product technology and scenario plans, so as to understand the needs first and then meet the needs.

He is not only a developer and new employee, but also a changeable player playing with Generation Z. In this digital virtual form of the press conference, a hip-hop performance exploded, and then the story of the birth of Leadol was presented to the guests by video. The designer said that Leadol's creative inspiration comes from the needs of Generation Z, the target population of Leader air conditioning, and its energetic and dynamic image coincides with the positive energy image of Generation Z. When Leadol made her debut with fashionable short hair and performed her debut single, the image of the female team leader of "Girl Power" Smart Sister Wind + technology fans attracted attention for a second, which made the young people at the scene call surprise. As a digital partner of all-around ACE, Leadol is an all-around role in virtual idols because of his good appearance, love of singing, dancing and sports. Just like the wind control cool techs of Leader's "omnipotent ACE rotor air conditioner", it can also be called an omnipotent school in the air conditioning industry.

In addition to its debut on the day of the release, from October 21 to Singles Day, Leadol will also meet with users at Leader's flagship online stores to interact with nurturance partners across dimensions, using the omnipotent ACE idol to warm up for the upcoming Singles Day.

Be a player of Generation Z: different needs and multiple experiences

As a player of Generation Z, Leadol's character skills come from the innovative technology of Leader air conditioning and breathing scene experience. Therefore, Leader air conditioning not only achieves the technological leadership in many aspects, but also meets the breathing needs of young people in different life scenarios.

Technology changes on demand: on the spot, Leadol introduced six comfort upgrades of rotor headphone air conditioners in an interesting form of audio-visual combination. The first is the comfortable experience brought by "changing wind". Its innovation 180 °rotor wind technology, so that the wind feeling changes with the wing, so that the cold wind does not blow directly, the wind feeling is more gentle; 40 °global anti-direct blowing, to avoid air conditioning diseases caused by cold wind blowing and other problems. At the same time, rapid temperature change to achieve 15s quick cooling, 30s quick heat, you can enjoy the comfortable temperature when you go home. The new and fashionable headphone shape makes the young home no longer dull and monotonous; the fifth generation of high temperature self-cleaning allows young people to liberate their hands and ensure clean breathing all the time.

The scene changes as needed: to be a changeable player of Generation Z, we should not only change the technology, but also let the breathing scene of the young life be changed as needed. Gang up with friends, feel cold or hot in the fierce war, Leader rotor headphone air conditioner to achieve three major wisdom interconnection, linkage with intelligent speakers to say a word, you can easily adjust the temperature. When sleeping at night, use App to control easily, turn the temperature down or up as needed, and don't get up to look for the remote control. At the same time, the air supply of the air conditioner is softer, and the mute operation is as low as 17 decibels, allowing you to sleep every night. Meet with several friends at the weekend, some people are sitting in the restaurant, some people are sitting on the sofa chatting, the whole house has no dead corner, 12 meters long distance air, regardless of the distance can enjoy the comfortable air.

From innovative products to customized scenarios, to building the industry's first all-around ACE partner. Leader air conditioning not only meets the needs of Generation Z with rich breathing experience, but also creates more new cognition of virtual digital images in the future, but also provides more choices for young breathing life.

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