Shulou(Shulou.com)11/24 Report--

On October 13, 2023, on the eve of his birthday, Lin Dan introduced a special mysterious "friend"-DAN to all his fans and friends in his studio. DAN "is the first super high-level sports digital person in the world, and his appearance is very similar to" Lin Dan ". Seeing him reminds people of the" Super Dan "who dominated the Beijing Olympic Games in 2008, and remembered the" legend of the badminton world "who never gave up and was invincible in various badminton events in the world, inspiring countless people to have ordinary dreams.

With the vigorous development of digital technology, sports spirit has been fresh for a long time.

In the digital lighting ceremony pioneered by the Hangzhou Asian Games in 2023, more than 100 million digital torchbearers from around the world gathered into a super digital torchbearer and lit the torch tower hand in hand with offline torchbearers, bringing unprecedented visual shock to everyone. In fact, the charm of digital technology is much more than that.

In the meta-universe constructed by digital technology, sports can break through the limitations of time and space and be more richly integrated into people's daily life. This is an important reason why Lin Dan is determined to make the digital man "DAN". For many fans, Lin Dan is not only an athlete, but also a totem in the badminton arena and a spirit in the sports arena. With 96 titles, badminton is the first Grand Slam player in the history of badminton that combines Olympic champion, world championship champion, World Cup champion, Asian Games champion, Asian championship champion, all England champion and several World Badminton Federation super series champions.

Digital man "DAN" is not only the product of the development of digital technology, but also the continuation of the sports spirit represented by "Super Dan". "DAN" is not only Lin Dan's digital man symbol, but also every Lin Dan fan who has been inspired, every badminton enthusiast who wants Chinese badminton to be better and stronger, and a wind-chasing teenager who continues to march forward after the waves and inherits the never-ending sports spirit in the sports meta-universe.

The virtual broadcast room is splendid, and thousands of exposures create a good performance of digital live broadcast.

In the live broadcast on October 13, the virtual badminton hall restored the set and lights of the game one by one. With fans' birthday wishes in the comment area and curiosity and discussion about the digital man DAN, DAN brought the audience back to the hot and wonderful memories related to Lin Dan.

DAN led the audience to stretch before the exercise, showing the audience some of Lin Dan's classic warm-up moves. The cross-dimensional breakthrough not only makes fans feel as if Lin Dan is in front of them, but also can intuitively feel the real impact of sports technology.

What is even more surprising is that Lin Dan connected with "DAN" in the live broadcast, pushing the atmosphere of the live broadcast to the most exciting part, causing a heated discussion among viewers in the studio. In the joint broadcasting, Lin Dan not only had an interesting conversation with DAN, but also responded to the warm questions of the viewers in the studio, showing the humorous and cordial side of the legendary players.

The live broadcast, which lasted for one and a half hours, attracted more than 4 million viewers and more than 20 million exposures on the whole network. Lin Dan's team, who worked for the world's first sports digital man live broadcast for several months, created a shining moment in the sports and science and technology circles with professionalism and sincerity, and created a landmark event in the development of the global sports meta-universe.

It is a risky thing to drive 3D digital people to complete complex movements in the studio, which is the first time in China, and it is a great challenge for the technical team. This attempt, like Lin Dan's first breakthrough on the field, was a brave attempt. In the process of producing "DAN", the digital technology team creatively adopted the world's leading motion path tracking technology and real-time rendering technology to ensure that every detail can be presented perfectly. Global lighting, reflection and transmission effects ensure an one-to-one reduction effect.

Exploring the deep integration of digital technology and future sports, "DAN" has been launched.

After this live broadcast, "DAN" will continue to be active inside and outside the stadium as a sports blogger, teaching sports knowledge and interesting things about athletes' lives to more ordinary sports enthusiasts and junior athletes, as well as carrying out simple sports teaching.

Lin Dan himself also said: "I often feel the limitation of time. Being unable to meet and communicate with more fans will not affect more people to pay attention to sports and fall in love with sports. I hope to communicate with you in one more way through" DAN ", and join hands with all my friends who follow me to explore more challenging and interesting things."

I hope to explore the infinite possibility of digital sports with every friend who likes sports, science and technology and Lin Dan. I also hope that in the near future, "DAN" can become more and more intelligent and perfect in everyone's attention and tolerance, become everyone's friend, become the symbol and digital symbol of meta-universe sports, continue to spread Mr. Lin Dan's sportsmanship and belief, and contribute to the future of the integration of sports and digital technology.

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