Shulou(Shulou.com)11/24 Report--

On October 19, JD.com held a press conference on "JD.com 11.11 is really cheap" and announced that 11 / 11 this year will bring consumers a really cheap and closed-eye consumption experience with the most sincere price, the most attractive goods, and the most intimate service. After Jingdong 11.11 in 2021 took the lead in launching "8 p.m." in the industry, JD.com innovated again this year and will officially open at 8 p.m. on October 23, with not only pre-sale, but also a large number of cheap and good goods "spot sale". Including Xiaomi and many other big-brand popular style goods have been prepared in advance, consumers can arrange distribution as soon as they place an order, which is really cheap and unnecessary. At the same time, JD.com price protection service for a major upgrade, more than 800 million goods enjoy full price protection, consumers can rest assured to buy.

JD.com retail CEO Xin Lijun said that all along, the low price advocated by JD.com is not a "fake low price" in exchange for inferior quality, deficiency, cheating and cheating, but a "real low price" that relies on honest management, continues to "squeeze water" in the supply chain, and gives profit to users and partners with the money saved through extreme efficiency, which can really promote consumption and stimulate the vitality of the consumer market. On November 11, 2023, JD.com will join hands with our partners to make more consumers enjoy the "real bargain" that saves money and worries.

At the round table forum of "JD.com 11.11 is really cheap", Chen Munan, general manager of JD.com Business Department of Xiaomi e-commerce department, and other guests told the situation of brand merchants' stock in advance of JD.com 11.11 and their expectations for JD.com 's performance. And shared the story of win-win cooperation with JD.com.

When talking about the preliminary preparations for JD.com 's 11.11, Chen Munan, general manager of JD.com 's division of Xiaomi's e-commerce department, said that in order to ensure that consumers can get products and experience products at the first time, Xiaomi and JD.com have prepared a sufficient quantity of each product line. will also match a more competitive price policy and price protection 11.11 and other quality services to enhance consumer shopping experience.

Over the years, relying on JD.com 's supply chain and omni-channel advantages, brand merchants not only achieved sales growth during JD.com 11 / 11, but also realized the launch of new products and trend products. In response to this, Chen Munan, general manager of JD.com 's e-commerce department of Xiaomi, was deeply impressed. "Xiaomi MIX Fold 3 was launched in JD.com in August this year, and JD.com received 99% praise in the first month." years of deep cooperation has also made Xiaomi the first brand with hundreds of millions of fans in JD.com 's store. Behind this is the result of multi-dimensional co-construction and co-creation of JD.com and Xiaomi in user operation, marketing exposure and channel development. When talking about the expectations of JD.com 11.11 this year, Chen Munan also said that he believes that JD.com Xiaomi will achieve better results in various categories of sales, consumer evaluation and other dimensions, and set more sales records.

At the same time, in the understanding of "really cheap", Chen Munan, general manager of JD.com 's department of Xiaomi e-commerce department, also believes that "really cheap" is not only low price, but also cost-effective, user benefit and fair and reasonable. among them, the flagship store of Xiaomi JD.com provides high-quality after-sales service, including return and exchange policy, product warranty and so on, to ensure that users can enjoy all-round protection after buying products. Since the two sides reached strategic cooperation in 2015, JD.com has joined hands with Xiaomi to jointly innovate services around consumer experience. For example, based on the Redmi K50 series for the first time launched the "one-year unlimited screen change" service, so that consumers can feel more at ease to experience bare metal, the experience of buying a machine, please climb to another high-rise, thus Xiaomi has become the first brand of JD.com 's mobile phone unlimited broken screen insurance cooperation. At the same time, Xiaomi has also fully participated in JD.com 's various consumer experience upgrading services, including replacing without repair for 180 days, exchanging the old for the new, and so on, bringing all-round protection to consumers.

It is worth mentioning that at the press conference of "JD.com 11.11 really cheap", under the witness of the China Consumer Association, JD.com and Xiaomi and other brand business representatives jointly launched the "JD.com 11.11 True low Price Initiative". According to the contents of the proposal, JD.com will work with Xiaomi and other partners to create a healthy competitive environment, resist low quality and low prices, safeguard healthy ecology, and protect consumers' rights and interests around honest management, dedicated service, reducing costs and increasing efficiency. During the next 11 / 11, JD.com will continue to join hands with Xiaomi to bring new products and explosive products to consumers, and provide intimate services to allow consumers to experience one-stop purchase service.

JD.com 11.11 this year will start at 8 p.m. on October 23. A large number of cheap and good millet products, such as Redmi K60, Redmi Note13 Pro, Redmi Note11 and Xiaomi Mix Fold 3, will be "on sale". Consumers can buy them without having to wait. The new mobile phone is locked at 8: 00 p.m. on October 23. The mobile phone is fully available and goes on sale in stock. The price is guaranteed at 11.11.

Welcome to subscribe "Shulou Technology Information " to get latest news, interesting things and hot topics in the IT industry, and controls the hottest and latest Internet news, technology news and IT industry trends.