Shulou(Shulou.com)11/24 Report--

On the evening of October 11, Hisense Home Appliances (SZ 000921 HK 00921) issued a performance notice. According to the announcement, Hisense Home Appliances is expected to return home net profit of 2.357 billion yuan to 2.466 billion yuan in the first three quarters of 2023, an increase of 120 percent over the same period last year, while deducting non-net profit of 1.994 billion yuan to 2.103 billion yuan, an increase of 157 percent and 171 percent over the same period last year, continuing the rapid growth trend of performance. In the face of the complex and changeable market environment, the management situation of Hisense household appliances continues to improve, showing the development toughness and vitality of "long-term doctrine".

With the rapid growth of performance, the development achievements of listed companies are widely recognized.

Hisense Home Appliances focus on long-term capacity building, take the road of high-quality development, start corporate governance, top-level design and other reform work, and enhance the company's endogenous development momentum. According to the announcement, Hisense Home Appliances is expected to make a net profit of 2.357 billion yuan to 2.466 billion yuan attributable to shareholders of listed companies in the first three quarters of 2023, an increase of 120% over the same period last year.

While achieving excellent results, Hisense home appliances have gained a number of honors and recognition. In July, with the profound accumulation of scientific research investment, scientific and technological achievements and the number of patents, Hisense Home Appliances was awarded the "Top 100 Enterprises in China's Light Industry" and ranked among the top 4. In early September, the results of the latest review of the Hang Seng Sustainable Enterprise Index announced that Hisense Home Appliances was included in the Hang Seng A-share Sustainable Development Enterprise benchmark Index 2023-2024, which is also the first time that Hisense Home Appliances has been selected into the index. At the end of September, at the award ceremony of "2023 Phoenix Star Hong Kong stocks Best listed Company", Hisense Home Appliances was awarded the "most growing listed company" for its steady business performance, good business resilience and development potential.

A series of honors show the strong strength of Hisense Home Appliances in insisting on "setting up enterprises through technology" and being a "cutting-edge soldier" in technological innovation, and reflecting the forward-looking strategic guidance of adhering to "long-term doctrine" and realizing sound management. it shows the courage and courage to decisively start various reform work such as corporate governance and enhance the driving force of endogenous development.

Focus on user experience and continuously improve the full range of product matrix

Hisense Home Appliances always puts "users" in the first place and is committed to providing consumers with healthy, intelligent and energy-saving household appliances. By comprehensively improving product quality, Hisense Home Appliances continue to promote product iterative upgrading, use science and technology to drive product innovation, and create a more intelligent, set-up, scene-based, home-oriented intelligent family scene layout.

In the refrigerator field, Hisense refrigerator released a new pure flat embedded refrigerator 500, leading the new school of home aesthetics, while continuing to consolidate the position of the embedded track. Rongsheng refrigerator makes a deep link between "embedded technology" and users by continuously carrying out the activities of "Rong Sheng Ping embedded series of new products Ten cities Product appreciation" and "Rongsheng 40 years of exploring the fresh World" food carnival. An important step for the product to reach the user.

In the field of air conditioning, Hisense central air conditioning listed a new series of new products to build a new chapter of comfortable living. Hisense Air Conditioner continues to cultivate the field of new air, constantly innovate and upgrade intelligent air scene solutions, and won the 2023 China Cold and warm Intelligent Brand and Product Award. AHRI (American Association of Refrigeration, Air conditioning and heating), one of the most authoritative industry associations in the world, authorizes Hisense VRF products with quality certificate, which indicates that Hisense VRF products have international first-class energy efficiency technology certification.

In the field of washing machines, Hisense washing machines develop "sterilization washing" and other health areas, using the pioneering live water washing technology 3.0 technology to crack the health care pain points that have been difficult to eliminate fungi for many years. In August, Hisense's project "Research and industrialization of key Technologies of Roller washing Machine Vibration and noise" also won the Qingdao Science and Technology Progress Award. According to industry online data, the cumulative shipments of Hisense washing machines ranked third in the country from January to August, with an increase of more than 40% compared with the same period last year.

In the field of kitchen electricity, Hisense kitchen guards pay close attention to the market demand of scene and intelligence, release a new set of 527 new products, create an ideal new life for users in a healthy new kitchen, protect health with scientific and technological innovation, and iterate the product experience with users' demands. to provide new possibilities for scene-oriented and set-up kitchen electrical products.

The achievements of ESG are remarkable, and the global layout continues to make efforts.

At present, the international attention to the sustainable development of enterprises ESG (environment, society and corporate governance) has increased significantly, and the implementation of ESG sustainable development is of great significance for building a global corporate image. All along, Hisense Home Appliances has always practiced the concept of sustainable development of green science and technology. Under the strategic goal of "double carbon", Hisense Home Appliances is driven by technological innovation and guided by green environmental protection. Through all-round low-carbon promotion such as green product design, green factory, green public welfare, etc., while leading the development of enterprises and industries, Hisense household appliances take on more social responsibilities for sustainable development.

In July, with its outstanding performance in the green and low-carbon field, Hisense Home Appliances successfully won the excellent case of "Qingdao State-owned State-owned Enterprises Social responsibility Blue Book (2022)", showing remarkable achievements in the implementation of social responsibility and industrial green upgrading, and played an exemplary role in enterprises.

Hisense Home Appliances actively promote the global layout of R & D, production and channels, and continue to enhance product strength, brand power and marketing power. In September, Sandian Company successfully won the historic order of European customer HVAC (heating, ventilation and air conditioning) business. This order is not only a significant increase in the scale of signing business, but also a breakthrough in product category expansion. This is a successful case of winning customer trust and making strategic breakthroughs through full coordination and utilization of existing resources.

At the same time, after successively investing in the marketing of top sports events such as the European Cup and the World Cup, Hisense official Xuan officially became the official global partner of the 2024 European Cup in Germany, which is also the fifth time in a row that Hisense has sponsored the world's top football tournament. Hisense brand's global influence will be further enhanced.

The company has always put operational safety in the first place, adhering to the concept of "cash is the king", through a number of measures to ensure the safety of funds and the steady development of the enterprise. In the future, Hisense Home Appliances will continue to deepen the reform of corporate governance and top-level design, around long-term capacity building, to achieve the overall improvement of efficiency, capacity and business quality, while enabling users to live a high quality of life. achieve rapid growth in performance.

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