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Bubble Matt actively lays out the Southeast Asian market and Thailand's first store lands in Bangkok.

2025-02-27 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > IT Information >

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On September 20, Popomat officially opened its first store in Thailand at the Shang Tai World Shopping Mall (Central World) in Bangkok, the largest shopping mall in CBD, Bangkok, and the largest in Southeast Asia, with hundreds of shops, cinemas, food courts, entertainment centres and luxury hotels. The Shang Tai World Shopping Center in Bangkok is also a gathering place for local fashion enthusiasts. After the official opening of Popomat's first store in Thailand, it attracted a large number of fans from the local and surrounding areas to clock in and buy.

As early as a month ago, Popomat announced a joint venture with Minor International, one of the world's largest hotel, restaurant and retail groups, to develop the trendy game market in Thailand. The landing of the first store in Thailand is an important step in the cooperation between the two sides.

It is reported that the Shang Tai World Shopping Center (Central World), the first store in Popomat Thailand, is located in the CBD shopping district in Bangkok, Thailand. It is currently the second largest shopping center in Southeast Asia and the largest department store in Bangkok. High per capita income, strong purchasing power and diverse customer base make Central World the best choice for Popomat to open its first store. The shopping mall also attaches great importance to the Bubble Matt store. There are as many as 11 large screens throughout the shopping mall to broadcast Popomat store and product information, among which the big screen on the facade of the mall will reveal the brand information for seven consecutive days. In the mall, Pumat brand posters and restricted product information are displayed in a full range of areas.

On the opening day, more than 1000 fans lined up in front of the mall early. Seen from afar, the scene was so shocking that many local residents and the media competed to discuss and report, and many people live broadcast the grand scene of the opening of the Popaomat store. Guests such as Wang Ning, chairman and CEO of Bubble Matt, and Wen Deyi, president of Bobo Matt International, attended the opening ribbon-cutting ceremony. Thai artist and CRYBABY creator Molly, who has worked with Bubble Matt for a long time, also came to the scene to witness this important moment. Bubble Matt specially prepared for the store's limited product "SKULLPANDA Snow" is more popular with consumers.

By building the platform of the whole industry chain, Bubble Matt has realized the large-scale commercialization of fashion toys, making fashion toys from the collectibles of minority players to creative and cultural products that the public can contact and consume. So far, Popomat has more than 350 stores worldwide and has set foot in 23 countries and regions.

The opening of the first store in Thailand is a major milestone in Popomat's overseas business. Bubble Matt will take this as a new starting point to bring high-quality products and services to overseas fans. In the future, Popomat will open direct stores in more countries one after another, so that more overseas fans can feel the charm of trendy play from China.

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