Shulou(Shulou.com)11/24 Report--

On September 25, Huawei unveiled its first high-end gold smart watch at a full-scene product launch in the fall, leading the smart watch industry with a price of 20,000. But surprisingly, just days after Huawei's launch, VERTU, the founder of luxury smart wear, announced a gold smart diamond-encrusted watch VERTU WATCH Hamlet worth 3 million, which not only overtook Huawei to become the most expensive smartwatch on the market, but also became the most expensive watch at present.

Gold and diamonds, VERTU has always been the same price.

The birth of VERTU marks the creation of luxury mobile phones. From Nokia to smartphones, VERTU phones have always been unique in appearance, with gold, gems and leather packages. In 2018, VERTU partnered with Po Shilong to launch a limited edition of Signature Cobra. Although it is a 2G phone, it has 439 rubies on the body, two emeralds on the snake eyes and a pear-shaped diamond on the snake body, which sells for as much as 2.89 million. This time, VERTU's limited Hamlet smart watch, as always, anchors elites in all fields.

According to the official VERTU, this expensive watch is inspired by Shakespeare's masterpiece Hamlet. The matching of diamonds, gold and rubies is reminiscent of the British royal crown, while the custom-made skull dial symbolizes Hamlet's lost father, friends and loved ones at night. The strap is made of five-grade titanium and rose gold, and the watch is hand-set with white diamonds, totaling more than 500. the Burmese ruby at the top of the dial is like a prince's crown, the hand-polished sapphire dial is clear and clear, and the 3 million watch is extremely luxurious. From the sky-high price of 2.89 million mobile phones to the sky-high price of 3 million watches, VERTU has been paying that price for the past five years.

British butler helicopter delivery, distinguished service is full

The release of the gold watch of VERTU 3 million has caused a great deal of discussion, and many consumers do not understand. after all, smartwatches will be eliminated sooner or later with the upgrading of technology, and they do not have the function of maintaining and increasing their value. But for VERTU customers, although the smart watch does not add value, the jewelry on the watch is valuable, and the VERTU gives consumers an unparalleled sense of experience.

The cobra is said to be delivered by helicopter when it goes on sale in 2018, and the sky-high 3 million watch continues the tradition of British private butler helicopter delivery. Not only that, the purchase of watches users also come with British-style private butler service, everything you can think of, can be arranged by a private butler, even if you want to go to France to watch the Lisa Crazy Horse Show can be arranged simply by calling the private butler.

In fact, whether it is Huawei or VERTU, the emergence of sky-high watches is an attempt to break the boundaries between traditional mechanical watches and smart watches. Their emergence provides a new cliff edge for consumers who have the financial strength and like high-end watches: they can not only feel the convenience of smart watches, but also enjoy the dignity and luxury of luxury watches. So would you consider such a sky-high smart watch worth a suite?

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