Shulou(Shulou.com)11/24 Report--

The media launch of the first PICO 2023 XR developer Challenge (hereinafter referred to as "the Challenge") ended successfully in Beijing on September 25, and the registration channel for the official event opened today. It is reported that this challenge is the first major challenge held by PICO for developers around the world, which aims to maintain connectivity with developers and jointly explore the new growth of the XR industry. As the organizer, PICO will provide all-round support such as platform, expertise and capital for the participants, while Intel, the world's leading chip manufacturer, will also act as a technical partner to protect the participants.

Photo: the registration channel for the first XR developer Challenge of 1:PICO 2023 is officially opened.

At the site of the launch meeting, in addition to the official announcement event, the relevant officials of PICO also elaborated on the importance PICO has always attached to developers and the original intention of hosting the developer Challenge around the dimensions of industry, technology, capital / talent investment, and called on more developers to invest in new areas of XR development to grow with PICO and the industry.

"the XR industry in the new stage deserves developers' attention and participation." Ma Jess, head of PICO OS products, said, "the XR industry has entered a new stage of development and has begun the transition from virtual 'VR' to virtual and real' VR+MR'. This change can not only provide users with more diversified product value, but also give developers more creative space to a certain extent. Developers from various industries have the opportunity to integrate into the field of XR development and work together to create new opportunities and new markets. At the same time, technological breakthroughs such as optical display, chip computing, environmental awareness and human-computer interaction have also accelerated the development of the XR industry. "

Figure 2: Ma Jess, head of PICO OS products, shared it on the spot.

Majess also said that to achieve the high level of development of the entire XR track, it is by no means something that can be done by PICO or a brand alone. For a long time, PICO attaches great importance to the vast number of developer partners, and has successively launched the "PICO developer Program" and "PICO Creator incentive Program". From the hardware, technology, marketing and other dimensions, the full link helps developers grow. Hosting the first developer Challenge is a new attempt to link PICO with developers in the new phase of the XR industry. Under the new trend, PICO will continue to improve the underlying technical capabilities of XR, such as space awareness, graphics rendering and human-computer interaction, and cooperate with byte underlying technical capabilities to provide cutting-edge and convenient development services for developers.

Figure 3: Guo Wenshan, head of game business in PICO China, shared it live.

As a world-renowned XR brand, PICO has maintained rapid growth in the past two years, and its sales have increased eightfold before 2022 compared with the same period last year. In addition, according to IDC data, in 2022, PICO ranked second in the world and first in China. In the domestic VR market in the first half of 2023, PICO was significantly ahead of its peers with a share of 58.7%. Behind these achievements, it is inseparable from the support of a large number of users and many developers to build content ecology.

Guo Wenshan, head of game business in PICO China, said: "so far, the number of applications in the PICO app store has exceeded 530, with 'masterpieces' accounting for nearly 40%. Among them, the contribution of domestic developers can not be ignored. More than 100 applications in the PICO App Store, including games, video, sports, office, education, music and so on, are from domestic developers. In addition, PICO has also brought more users and revenue to developers. The revenue of 180 games has exceeded 100000 yuan, and the downloads of nearly 50 applications have exceeded 100000, while some platform head developers have earned more than 8 million yuan a year on PICO. "

Figure 4:PICO will provide developers with all-round support such as professional guidance, investment opportunities and traffic exposure.

It is understood that this "Challenge" will be held in Europe, North America, Southeast Asia, Japan, South Korea, China and other countries and regions at the same time, providing a stage for global developers to show their talents and realize their creativity. All works that have not been released / have been issued and have not won the prize at PICO track in previous similar competitions can be registered. The registration channel for the event was officially opened on September 25. Developers can register through the open platform competition area of PICO's official website, and submit their works from October 2 to November 10. PICO will organize the judges to complete the review before November 30, and will hold an award ceremony on December 5 to announce the winners.

For developers in China, one of the key divisions of this "Challenge", the Challenge has set up the top five, as well as four different track awards: games, innovation, MR track and gesture recognition. In addition to receiving a generous bonus of up to 60,000 yuan, the winners also have the opportunity to receive additional support such as guidance from tech celebrities, round-table exchange of investment, PICO venture capital and interview through. Intel, the technical partner of the competition, will also provide more dimensional computing support for the online operation of the award-winning entries, and the running environment with Intel ARC dGPU graphics cards will be open to the developers of the competition to achieve the landing of the project.

Through this challenge, developers can not only fully demonstrate their talent and innovation ability, but also get more opportunities and support. Interested developers might as well take action immediately and go to the open platform competition section of PICO's official website to sign up for this challenge.

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