Shulou(Shulou.com)11/24 Report--

On September 13, Apple launched the iPhone15 series of phones, which is worth mentioning that this is the first time that Apple has used titanium alloy, and it is also one of the innovations that Apple is proud of. Titanium alloy is a lightweight, corrosion-resistant and high-strength material, which can be used in smart phones to improve the overall strength, wrestling resistance and scratch resistance of smart phones.

However, a high-profile fact is that the British luxury mobile phone brand VERTU took the lead in adopting titanium alloy as early as six years ago, setting a pioneering position for the mobile phone industry and leading a new trend in luxury mobile phone design. VERTU launched the VERTU Ascent Ti in 2007 and the VERTU Ti in 2013, both of which are already made of titanium.

VERTU has always been famous for its unique design and superb craftsmanship. In 2007, VERTU's decision-making team innovated and applied titanium alloy to the frame design of its mobile phone, which completely changed the appearance and texture of traditional mobile phones. Titanium alloy has always been known as the "gold standard" of materials. In terms of strength, titanium alloy is a lightweight and strong material that is more durable than traditional aluminum alloy and can effectively protect mobile phones from collisions and falls. It also has corrosion resistance, titanium alloy has excellent corrosion resistance, can resist sweat, water and other common liquid corrosion, and extend the service life of mobile phones. At the same time, titanium alloy is lighter than other metal materials, making the phone lighter as a whole and providing a comfortable feel.

However, the price of titanium alloy is higher than other common metal materials, and it also requires higher production costs and technical requirements, which is a great challenge for mobile phone manufacturers. Before VERTU, many mobile phone manufacturers tried titanium, but many failed. Even the EssentialPhone built by Andy Rubin, the father of Android, fell silent in part because the processing of the bowl metal frame was so difficult that the production capacity and cost exceeded expectations.

Recently, VERTU unveiled the new Web3 phone, the METAVERTU II, which will be officially launched in Hong Kong in October, at the Token2049 Summit in Singapore. Whether it is the use of the security chip at the hardware level or the breakthrough at the software level using the DLM model, VERTU's use of the small model AI makes it as simple to train the personal artificial intelligence model as you send text messages on your mobile phone, and the exclusive AI Agents understands you better and meets your requirements better, so it becomes your second brain.

Six years later, in 2023, Apple's iPhone 15 Pro also chose titanium alloy as its frame material, once again proving VERTU's leading position in mobile phone design. This decision is not only a tribute to VERTU, but also a recognition of titanium alloy in the mobile phone industry. VERTU's foresight and innovative spirit have set an example for the entire mobile phone industry.

In the highly competitive smartphone market, innovation is very important. At the Web3 Summit, VERTU proposed to apply Web3 technology to mobile devices to provide users with an unprecedented intelligent experience with Personal AI. By contrast, Apple's iPhone doesn't make much of a breakthrough in design and functionality, especially after seeing VERTU's innovative titanium alloy.

The future development direction and definition of mobile phones are still unclear. Traditional giants such as Apple need to innovate constantly, while emerging brands are also actively exploring, trying to change the market pattern by introducing cutting-edge technology and innovative ideas.

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