Shulou(Shulou.com)11/24 Report--

For brands, we not only need to develop high-value and personalized products under the guidance of user decision-making, but also need to think about how to resonate with users on the level of emotional value.

In Alpha Egg, the brand of "parents' Heart, incubating with AI" is not only about words, but also about actions. This year, Wu Yusheng introduced the membership of the "pen-making team" behind the alpha egg AI dictionary pen on a number of occasions-a group of loving parents and parents who worked hard to make products for their children.

To the parents of Alpha's team, the dictionary pen industry looks like "cognitive science"-a new field formed by the intersection of multiple disciplines. It is compared to the comprehensive ability of the product given by the blending of wisdom. Therefore, in this team, we can often see colleagues from research, production, supply, marketing, marketing, service and other departments come together to draw on collective wisdom to thoroughly break through the design-R & D-supply-marketing cycle. Such a "big design" concept, so that the parents of every position can not only give full play to the professional self-advantage, but also have the thinking pattern of the product manager. "A group of people, one mind, will a product from design and development to the final market, everyone is the biological parents of the product." Wu Yusheng said, "if we take care of it as parents love their children, the products will naturally come to the hearts of consumers, and consumers will no longer have the spirit of vast selection."

Alpha egg's "parents' heart" has the pulse of unity and down-to-earth sincerity.

This sincerity is reflected in the "promise before doing": at Alpha Egg, an unwritten "self-question" has become the consensus of product managers. Before setting up a project for the product, every product manager will ask himself, "do my own children like it?"Why do children like it?" Only when they get an affirmative answer will they have the confidence and courage to start the project.

This sincerity is also reflected in "do a good job": rest assured that the product is the foundation, for children to convey every content, to achieve excellence, worthy of the heart.

The grammar explanation function of alpha egg AI dictionary pen is very popular among children. When doing this function design, the team already had the international leading level at that time, and the accuracy of syntax analysis reached more than 90%. If this technology was applied to the product, the development efficiency would be very high, and the team could achieve it in half a month.

"but as a responsible attitude towards his children, Alpha abandoned this technical route, because even if it reached 90% accuracy, it would mean that one sentence in every ten sentences of grammar explanation may be incorrect." Wu Yusheng remembers that the team finally chose the manual labeling method of almost 10 times the workload: nearly 500 professional English teachers parsed more than 170000 of the 12-grade textbooks in various regions of the country, sentence by sentence, and conducted many rounds of expert reviews during the period, striving to make sure that every sentence explained to the children was correct. This sincerity, which comes from the parents' heart, has won the widespread recognition of consumers.

In the era when children's intelligent hardware brands are scrambling for "recommendations", the parents of the Alpha Egg team choose to plant trees and roll themselves slowly. At present, whether it is the curtain in the official live broadcast room of Alpha egg, or the word of mouth when people bring alpha egg AI dictionary pens, the product vision of "making every child worthy of using the standard dictionary pens for college entrance examination" is being realized in the eyes of this group of parents.

Technology is the engine that promotes the development of inclusive benefits. At present, the alpha egg AI dictionary pen is carrying the expectations of the team parents on the AI dictionary pen products, making a strong interpretation, incubating the digital power of the values era.

For a long time, parents of the Alpha egg team have been thinking about how to better apply artificial intelligence technology to children in the field of children's artificial intelligence, and any technology should eventually be used to improve children's well-being.

"Happiness", which is often regarded as a vague word, is actually becoming a tension of life and emotional recognition through this group of parents who make products for their children with love and responsibility.

This may be a tiny connection, an endorsement of trust, a transmission of ideas. This is what Alpha has been doing with all his heart-- to make more families feel the temperature of AI and let more children be better themselves.

From the point of view of the industry, the field of children's artificial intelligence has broad prospects but a long way to go. With the ups and downs of the industry, only multi-dimensional refinement is more likely to win the new development in the future, and only by making products like Alpha egg with the heart of parents, can the products understand children and lead the new wave of children's artificial intelligence.

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