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Samsung generative artificial intelligence is coming and now has registered Samsung Gauss trademark.

2025-01-22 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > IT Information >

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Thanks to CTOnews.com netizen for the clue delivery of rain and snow! CTOnews.com September 3 news, Yonhap news agency found that Samsung has registered the "Samsung Gauss" trademark in the Korean Intellectual Property Office, calling it the official name of Samsung's upcoming generative artificial intelligence platform.

In addition, Samsung Electronics also submitted an application for priority review on the 31st of last month, so that the government department can start the trademark registration process of "Samsung Gauss" ahead of schedule, which seems to be very urgent.

Samsung Electronics stated in its description that "Samsung Electronics can use Samsung Gauss in specified products such as artificial intelligence software, computer software for language and speech processing based on machine learning, computer software for artificially producing speech, text, images, sound and video, and computer software for natural language processing, generation, understanding and analysis." "

According to the analogy recorded by Samsung Electronics,"Samsung Gauss" may be a patent related to generative artificial intelligence that Samsung Electronics is preparing.

According to reports, Samsung Electronics is currently preparing its own generative artificial intelligence software for employees by cooperating with companies such as Samsung SDI. The move comes in response to growing employee demand for translations and document summaries amid a proliferation of generative AI such as ChatGPT, and security concerns about the use of external generative AI.

According to CTOnews.com, Samsung Electronics 'Device Experience Division (DX), which is responsible for home appliances and smartphones, has banned the use of generative AI through internal PCs since May, while its Device Solutions Division (DS), which is responsible for semiconductors, has taken measures such as limiting the number of characters when using ChatGPT.

Sebastian Seung, president of global R & D cooperation at Samsung Research Institute, recently said through the company's internal knowledge sharing platform that "generative AI is accelerating the direction of AI popularization" and "Samsung will do its best to 'rapidly consolidate our position' in the new ecosystem."

In addition, Jeon Jeon-hoon, chief technology officer (CTO) of Samsung Electronics DX division and president of Samsung Research Institute, said at a recent internal plenary meeting that "we plan to start internal testing of (generative AI) in October and open it to employees at the end of the year or the beginning of the new year."

He revealed that Samsung's internal generative artificial intelligence includes two development directions: one is to support coding and improve internal work efficiency, such as summarizing documents and sending emails; and the other is to combine Samsung devices.

Earlier, Samsung Electronics DS Division President Lee Kyung-hyun also announced plans to launch his own Large Language Model (LLM) at GPT-3.5 or higher in June this year.

According to the report, the program will support employees in the following areas: automatic response to business processes such as procurement and expenses, searching for process, design and manufacturing expertise, aggregating manufacturing and process data, translating, creating documents, and recording and summarizing meeting minutes.

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