Shulou(Shulou.com)11/24 Report--

Not long ago, BYD welcomed the off-line of its 5 million new energy vehicle, becoming the first Chinese brand to reach this milestone. To implement the mainstream value, BYD always adheres to technological innovation to respond to the upgrading needs of users and optimize the product experience. Led by the potential of the brand, the Tang family, the dynasty's flagship SUV, has worked continuously in the market for 8 years, completing a cumulative sales volume of more than 540000 with an average price of 250000 yuan, breaking the joint venture monopoly, and rewriting the mainstream middle and high-end SUV market pattern, demonstrating the confidence of Chinese brands.

At the Chengdu Auto Show, the Tang family all-support high-value series composed of Tang EV Champion Edition, Tang DM-p Champion / Ares Edition and Tang DM-i Champion 200KM opened for pre-sale, and the market response was enthusiastic and users received rave reviews. On August 31, the new car officially went on sale at a price of 249800 yuan to 309800 yuan. At the same time, it prepared multiple Tang Dynasty courtesy for users, including "2 major worry-free car purchase policies, 1 major worry-free car security, 5 exclusive VIP services, and 5 Zhaopin online services."

Cultural inheritance, opening a new chapter of the national tide

In terms of design, the high-value series of the Tang family still uses the representative Longyan aesthetics of the dynasty, opening a new chapter of the blending of tradition and modernity with the aesthetic and practical experience without the slightest compromise in the balance of modeling, technology and function. Among them, the appearance of its new silver glaze white, glacier blue car color optional, silver glaze white inspiration from the Tang Dynasty official kiln-Xing kiln white porcelain, snow like silver, the Chinese temperament dripping expression. Tang EV Champion Edition, Tang DM-p Champion Edition / Ares Edition added a new Chinese taillight shape to annotate the aesthetic experience that belongs to Chinese culture with the change of light and shadow. At the same time, it adds a new 20-inch and 21-inch new shape wheels, the overall vision is natural.

In the interior decoration, the Tang family's brand-new lotus root rhyme gray interior color, inspired by the most popular Chinese color in the prosperous Tang Dynasty, highlights the Chinese flavor. And a larger area of soft leather package, with INS craft accessories, so that the cockpit presents a more high-end visual and tactile texture. At the same time, the Tang family has always been good at meeting the space layout and versatility needed for multi-member travel, and the new car still brings luxurious and varied space with six seats and seven seats, bringing users far more than the same level of car experience.

It is worth mentioning that, in order to meet the personalized needs of users, the Tang family and users in-depth co-creation, launched the Tang DM-p Ares version. The new car is inspired by armour with silver sand black color, with high-performance golden nail yellow 6 piston setting pliers (front), and features a series of smoked black appearance kits, including black painted multi-spoke wheels and matte black logo. At the same time, the new car is decorated with black high-grade suede covered seats, door panels, central control armboxes, car ceilings and so on, and uses a leather steering wheel. Vehicle interior movement upgrade, and personality appearance, silver sand black appearance color matching complement each other, from the inside to the outside release of the deep fighting atmosphere, fully show the Chinese style.

The three "engines" drive side by side, and the stars have all the skills.

Technically, the Tang family holds the high-value series of three "engines" side by side, strong and strong, Tang EV Champion Edition, Tang DM-p Champion Edition / Ares Edition, Tang DM-i Champion Edition 200KM, focusing on the needs of different scenarios at the top level. Among them, the Tang EV champion version of the two-wheel drive version sits on the 730km cross-era life experience, while the four-wheel drive version has a zero-hundred acceleration of 4.4s, equipped with super intelligent electric four-wheel drive performance strength, the whole department can achieve the maximum 170kW safe boost DC fast charge, charging for up to 10 minutes to increase battery life 173km, can fully meet the needs of families pursuing high-quality travel.

Tang DM-p Champion Edition / Ares version is equipped with DM-p King Mixer, which can achieve 4.3 seconds, which can be called the power ceiling of plug-in. It is "not only fast, but also economical", with a comprehensive range of more than 1000 kilometers, achieving the balance of extreme performance and efficiency. At the same time, its standard super intelligent electric four-wheel drive has realized the omni-directional transcendence of the traditional mechanical four-wheel drive in the aspects of power, safety, difficulty relief and energy consumption. In addition, the Tang DM-p Ares version is also equipped with an artifact differential lock, which can be used for more outdoor cross-country scenes. With the product characteristics of "full scene and zero anxiety", the new car can greatly improve the travel quality of family users who constantly explore and love life.

The champion version of Tang DM-i is equipped with DM-i super hybrid technology, and a long-lasting version of 200km is added. Under comprehensive operating conditions, the fuel consumption of 100 km is only 5.5L, and the comprehensive service reaches 1100km, which can meet the travel needs of elite users in big cities with a longer commuting radius.

In addition, the Tang family all-owned high-value series of standard FSD variable damping suspension system, can flexibly adapt to complex and diverse road conditions, bringing a better driving experience. Among them, the advanced configuration of high-equipped models is Yunfu-C intelligent damping body control system and CCT comfort control technology. Among them, Yunyi-C system adjusts the damping by controlling the solenoid valve of the shock absorber, which can realize the stepless adaptive adjustment of damping, improve the "quality" of driving comfort, and take into account the handling of the vehicle to meet the needs of users for different scenes. CCT technology can effectively reduce the pitching degree of vehicles during acceleration and deceleration, avoid carsickness and improve comfort.

Flagship standard, entry-level high-end

In terms of configuration, the Tang family holds the high-value series from the start, with 12 flagship-level core high-level configurations. Among them, DiLink (5G) intelligent network connection system with "core" upgrade, creating a "more intelligent, more efficient, more humane" unlimited enjoyment of the intelligent cockpit. In terms of specific functions, it has situational modes such as nap / baby mode; the whole car intelligent voice interaction supports continuous conversation in the whole scene, visible speaking, interrupting at any time, four-tone area awakening and AI sound comparable to human voice. The ONE ID account system can realize the three major functions of account identification, personalized setting and ecological linkage, and can automatically load the corresponding personalized settings of the user account. At the same time, the standard DiPilot intelligent driving assistance system can realize the L2 + intelligent driving assistance function. In addition, the full scene digital key is composed of NFC digital key and UWB digital key which are compatible with Apple and Android devices. This time, the new car of the Tang family launched three arrows at the same time, which really shaped the benchmark of intelligence at the same level.

In the comfortable configuration, the Tang family all-engine high-value series comes with 12 speakers HiFi custom Dana audio, main and passenger seat ventilation / heating / electric adjustment, 31-color ambient lamp, bacteriostatic module, steering wheel heating. The Big six version also adds high-end comfort configurations such as ventilation, heating and 10-point massage in the middle row. Convenient configuration, its standard electric tail door, car 220V AC socket, 50W mobile phone wireless fast charging, 6kW mobile power station. From comfort to convenience, the new car achieves a comprehensive and balanced lead, which can fully meet the different needs of family travel, so that users can unlock a variety of car life.

Summary:

The Tang family faces mainstream families and endorses more than 500000 users, bringing a combination of full-scene models for urban travel, short-distance travel and long-distance self-driving, which accurately meet the needs of different users. At present, Chinese brands are constantly attacking the highlands of the market by virtue of new energy technologies that accelerate iteration. Standing at the forefront of the trend, the high-value series of the Tang family, relying on the comprehensive car experience from design to space, from performance to efficiency, and from price to value, has set a value benchmark for 200-300,000 mid-and high-end household SUV!

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