Shulou(Shulou.com)11/24 Report--

On August 19, Netease Yidun, a subsidiary of Netease Smart Enterprise, jointly held Netease MCtalk game sailing and security salon activity in Shenzhen together with Amazon Cloud Technology. At the same time, this activity also invited experts from Netease Games and Kenting Law Firm to participate in sharing.

The game goes out to sea, not just the game company

According to Netease Yidun game security management and detection data in the first half of the year shows: cumulative detection of plug-in attacks 3.2 billion times, an increase of 40% year-on-year, accelerator, modifier, simulation click is the main plug-in attack means of Android mobile games, iOS mobile games should pay more attention to studio governance issues.  

Netease Yidun game security solution expert Xu Yuming

Xu Yuming, an expert on game security solutions of Netease Yidun, mentioned in the theme sharing of "Game Safety at Sea_Multi-terminal Game Security Risk and Governance Practice" that game security risk runs through the whole life cycle of game product development. For example, privacy and data compliance security during the launch period of game products, gold mining studio and marketing cheating during the growth period, plug-in and cracking during the appreciation period, and diversion and illegal irrigation during the stable period, each link has security risks.

Xu Yuming also mentioned that in the long-term service of Chinese game enterprises in the process of going out to sea, Netease Yidun found that gold studio, plug-in, diversion advertising and other organizations and groups that destroy the balance and safety of the game will accompany the game enterprises to go out to sea.

During the game's growth and stability periods, such gangs will follow the global expansion of game companies like leeches to generate illegal income. Here, Xu Yuming suggested that Chinese enterprises need to do a good job of full-process risk control protection in advance, such as basic risk control, operation risk control, external risk control and content risk control.

In the specific practice, aiming at the problem of game plug-in risk control, Netease Yidun will customize different game strategies according to the plug-in risks of different game types for confrontation; For the problem of black ash production, Netease Yidun actively defends the game equipment, player behavior, player relationship map and other forms through multi-dimensional, high-precision, real-time AI calculation and other technologies on the basis of basic ability, so as to reduce the loss of game manufacturers and developers.

Gaming DDoS attacks are getting worse.

DDoS (Distributed Denial of Service) attacks, namely distributed denial of service attacks, hackers use DDoS attackers to control multiple machines to attack simultaneously to achieve the goal of "preventing normal users from using services."  

In recent years, as the popularity and revenue of Chinese games overseas have risen significantly, some hackers have been eyeing this "cake."

Zhang Xiaofeng, Chief Architect of Amazon Cloud Technology Game Industry

Zhang Xiaofeng, chief architect of Amazon cloud technology game industry, mentioned in the theme sharing of "Data Security and DDoS Attack Trend and Counteraction Practice" that hackers can "bomb" overseas game server addresses (public network IP+ UDP ports) by calling a large number of meat machines to send UDP messages, and malicious players can make profits in game battles and quickly list through this means.  

For this type of problem, Amazon Cloud Technology recommends that game developers need to build adaptive, self-scaling, and hierarchical anti-DDoS architectures, such as by automatically scaling and rapidly distributing resources to disperse and mitigate the power of attacks.  In addition, relying on Amazon Cloud Technology Game Service security maintenance architecture, through LOGIN SERVER, GAME SERVER, GAME DB three-layer defense architecture for precise confrontation.  

Localizing games is crucial.

In addition, Xu Xin, game experience design manager from Netease, was invited to share the theme of "Japanese Game Market, Localization Design Method and Commercial Design Practice," based on how to carry out localization design of game interface, art, text and other aspects in Japanese market, so as to improve the sense of identity of local players and enhance the local consumption ability of games.

Netease Game User Experience Design Manager Xu Xin

In addition, Zhu Junchao, co-founder of Kenting Law Firm, shared how to predict and prevent legal compliance based on specific countries and regions from a legal perspective by means of remote connection, aiming at key countries and regions where domestic game enterprises go to sea and combining his own past experience.

Under the background that the domestic game market tends to be saturated and the depth of overseas game market is unknown, game enterprises not only need to deepen and consolidate the player experience under the premise of deep understanding and understanding of local culture, but also need to pay attention to the laws, regulations and customs of each country, so as to better obtain growth opportunities locally.

Game localization is a matter that needs to be deeply rooted, and game safety governance is a long-term and continuous work. Only by constantly understanding the local players and paying attention to the game experience needs of local players can a game truly survive locally.

written in the end

Working with game manufacturers and developers to serve gamers and create a fair, green and harmonious game environment is Netease's persistent mission.

In the future, Netease Yidun will rely on its technical and experience advantages to continuously improve its global game risk control technology and solution capabilities, provide security service guarantee covering the whole life cycle of R & D, distribution and operation for Chinese game enterprises and developers, and work together with many game industry partners to jointly assist Chinese game enterprises to go to sea.

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