Shulou(Shulou.com)11/24 Report--

On August 22, the 2023 nail ecological conference was held in Shanghai Zhangjiang Science Hall. At this conference, the nail announced the opening of intelligent base capacity AI PaaS, which indicates that nail intelligence has entered the ecological layer. They will explore a new development path of enterprise services with ecological partners, and the open AI base capacity will become the surfboard of enterprises in the intelligent era.

This echoes the theme of the conference: riding on AI's back.

AI PaaS + Open Ecology is the choice of digital intelligence transformation of enterprises. The popularization and application of cloud computing and artificial intelligence technology take us into an era of digital transformation and upgrading of thousands of industries. IDC previously pointed out in a report that 2023 will become the turning point of the digital transformation of enterprises, that is, enterprises from the era of digital transformation to the era of digital business.

In the so-called digital business era, the biggest difference compared with the past is that it is no longer only supported by information technology construction, but by business, and all digital systems should take business as the core.

If the traditional digital transformation is business digitization, the digital business era is to turn digital business into digital business, pay more attention to the use and application of data, and realize the deep transformation of enterprise, society, production and other fields.

This is a process of upgrading from "digitization" to "digital intelligence".

However, in this context, China's SaaS has been facing development bottlenecks, such as too many customization requirements, low frequency of use, high customer acquisition costs, data isolated islands and other problems, which hinder the pace of the transformation of enterprises to digital intelligence.

In the face of these problems, the solution given by the nail is: ecological strategy, around the customer group, to do deep value in the way of PLG+SLG.

PLG is a product (Product) driver and a base (PaaS) driver. Using PaaS as the base can make customized development cheaper and more efficient. SLG is Sales-driven and Service-driven, in which service is the top priority.

In fact, the solution of nailing also implies the overall changing trend of enterprise service market products in the digital intelligence era.

First of all, we often say that the trend of the integration of SaaS, PaaS and IssS is becoming more and more obvious, especially driven by AI technology, the product will show a trend of extreme simplification. Companies don't need to think about too many complex factors, just figure out what they want to do, and then hand it over to AI.

Photo from: Jiazi Lightyear in this trend, low code or even no code will become the inevitable choice of the product.

Another point is the change of the development trend of PaaS itself. Although the market scale of PaaS is relatively small, it is in the highest barrier link of the cloud computing industry chain, and its strategic role is significant, so people often say that "those who get PaaS win the world".

Photo from: Jiazi Lightyear PaaS has more than 15 years of development. In the past 15 years, aPaaS can be said to be the representative of PaaS, becoming more and more mature. However, with the accelerated penetration of artificial intelligence, Internet of things, big data and other technologies into enterprise applications, it has deeply excavated the value of PaaS and generated new requirements.

Especially nowadays, the popularity of generative AI makes it possible for AI to restructure business as a base, and data-based PaaS services represented by AI PaaS will become the future development trend of PaaS.

AI PaaS, which takes AI capability as a service, provides an easy-to-use platform for enterprises to quickly build and expand their AI applications.

Another point is that the PaaS platform needs to move from closed to open.

One of the core competitiveness of enterprises in the digital intelligence era is the ability to build an open ecology, which will blur industry boundaries, enterprise boundaries and even competitive boundaries. For example, the automobile industry not only has traditional suppliers, but also extends to the Internet and cloud computing industries. Under this change, the PaaS platform also needs to build open and unbounded ecological services in order to meet the low-cost and rapid digital intelligence needs of enterprises.

To sum up, the choice of nail to open AI PaaS to ecological partners and customers is a forward-looking move in line with the trend of digital intelligence and a decision that must be made.

How to make AIGC release productivity value? The answer to nailing on March 22, 2022, Nail announced ecological opening at the 2022 Ecological Conference, put forward the "PaaS First Partner First" strategy, and made it clear that "nailing only does one thing, that is, PaaS."

At the spring nail summit on April 18 this year, the nail announced that it was connected to the Tongyi model and released a "slash" to realize the intelligent application in the four high-frequency scenarios, announcing that the new nail is becoming intelligent in an all-round way.

The opening of the nail AI PaaS ecology is undoubtedly the further deepening of the nail PaaS strategy.

So what exactly is the nailed AI PaaS?

We said earlier that AIGC has become the "base change" of the industry, but how to make this new technology available to more people and become the driving force of innovation? The answer given by the nail is still PaaS.

If the AI large model wants to become a productivity tool, it must enter the application scenario, but the large model cannot directly enter the application scenario. The nail AI PaaS connects the ability of the big model to the real needs of users of thousands of lines and industries, so that the ability of the big model can be entered into the work scene.

Specifically, there are two paths:

Enterprises can dynamically load the data into the large model scheduling engine instead of injecting the bottom model for training. In this way, the cost is lower, and it can enjoy the continuously upgrading intelligent ability by following the iteration of the bottom model in real time, which is the most practical solution at present.

Enterprises can also choose to use their own data injection bottom model to train an exclusive model, or they can privatize the deployment.

Before this, nailing has solved the security and performance problems of large models, lowered the threshold for development, operation and maintenance, and reduced the uncertainty of large models, so that the capabilities of large models can really be used by collaboration and business, reduce the threshold for intelligent applications, and enable AI capabilities to enter 52 million small and medium-sized enterprises, so that small and medium-sized enterprises can use and afford AI capabilities.

Digital employee and digital scene / industry plan, the pioneer of opening AI PaaS, if the nail opening AI PaaS is more specific to the product level, at this ecological conference, the nail jointly with a number of ecological partners, the release of digital employee, intelligent scene plan and intelligent industry plan, is the specific bearing form.

Digital employee is a further exploration on the intelligent road after the previous "slash". It is a virtual employee who participates in the business process and can enter the enterprise address book as an employee assistant and obtain the corresponding job authority. participate in the organization, collaboration and business processes of the enterprise.

Digital workers can be said to be an excellent example of using large model capabilities to achieve natural language interaction and combine with business scenarios, which is more in line with human interaction habits, but also in line with the trend of product simplification.

It is worth mentioning that at present, there are no fewer than six kinds of digital employees in the process of co-creation with ecological partners, such as recruiting assistants with No. 1, AI assistants with Yihe Cloud, financial digital employees with winplan, and so on.

On the intelligent scenario scheme and industry plan, there is also a demonstration at this conference, for example, in the conference scene, we can use digital split instead of meeting, statistics of meeting minutes, ready-to-do, and order-to-order scenes. Now we can directly order and make orders in the nail group with natural language, without having to leave the group chat with one-click payment, and there are intelligent solutions in the education industry, which can intelligently correct homework and count the progress of students' completion.

Digital employees and these brand-new digital scenes and industry schemes have become the vanguard of the nail opening AI PaaS ecological strategy. In the future, based on AI PaaS, more intelligent products and solutions will emerge, so that enterprises and customers will most directly feel the improvement of efficiency and productivity brought about by the open AI PaaS platform in the digital intelligence era.

Why nails? Finally, many friends may still want to ask why nails are the first to do the AI PaaS + Open Ecology thing.

Of course it's not a coincidence.

First of all, from the digitization of the organization to the digitization of the business, a large number of business scenarios have been deposited on the nail.

According to the data given by nailing, as of September 30, 2022, the number of nail users has exceeded 600 million and the number of enterprise organizations has exceeded 23 million. At the same time, there are more than 30 business organizations with more than one million people on the nailing platform, more than 100000 business organizations, and more than 2000 business organizations have contributed to the activity of nailing nearly 1 million people.

Nailing has penetrated into the business flow of thousands of industries, and there are numerous cases, such as nailing helping Yunnan Construction Investment Digital Management of 900000 construction workers, making the construction site transparent, as well as FAW-Volkswagen enterprise mobile platform One App based on nails, breaking through the full-business scene of digital office, and so on. It can be said that the business digital field is the core advantage field of nailing.

Photo from: nailing promotional video secondly, nailing has also laid a good foundation for AI capabilities to enter high-frequency scenes.

BPaaS, released last year, is already integrating business applications into high-frequency scenarios such as group chat. For example, using cool applications, business processes can be completed and forwarded in group chats in the form of cards, and products such as open documents, audio and video can be easily inserted into documents through products such as electronic signatures, so that low-frequency business applications used in the past are used at high frequencies.

These are immersive, scene-oriented, focus on network collaboration and data inclusive concept of the new application form, effectively promote multi-field integration, with this basis, AI cut in before it can play a big role.

The third point is that nails have many years of precipitation and advantages in opening up ecological construction.

Since 2018, Nail has launched the Spring Rain Program to support excellent application developers with a 1 billion yuan ecological development fund to make capable ISV and products stand out. In 2020, they issued the Spring Thunder Plan, which not only supports partners in terms of traffic and interfaces, but also empowers partners in terms of platform capabilities, technical capabilities, marketing capabilities and other dimensions.

In 2022, nails clearly delineated the boundary of open ecology, saying that "only do PaaS", with the exception of documents, audio and video, projects, conferences and other basic products, all other products will be handed over to ecology, and the hardware will be fully ecological.

Under various measures, according to Ye Jun, president of nailing, the number of applications on nailing has exceeded 1000W, there are more than 20 ecological partners with revenue of more than 10 million, the number of API open interfaces has reached 3100, and the total number of connectors has exceeded 1.2W dPaaS has also opened more than 1000 data items. In particular, it is worth mentioning that for every 1 yuan earned by nails, it can bring 9 yuan to ecological partners.

Conclusion AI is not a toy, the most important thing is to enter the productivity link.

This is a sentence repeatedly said by nail president Ye Jun.

Nowadays, the popularity of generative AI model is self-evident, but many domestic products are still in the hot stage, and there is no successful application.

Since the access to the Tongyi Qianqian model and the release of the "slash" in April this year, the nail has taken the AI model as the base, and has taken the road of exploring the upper application.

This open intelligent base capability AI PaaS, "redo the product", is also a deep integration of AI model and productivity links to serve the specific business scenarios of ecological enterprises.

In short, it is to enable organizations in various industries to train their own large models at a lower cost, grow resiliently, and let employees use their own intelligent assistants to work efficiently.

From digitalization to digital intelligence, enterprise service scenarios and requirements are constantly upgrading and changing. We look forward to Nail and his partners, with PaaS as the pedal, openness as the reins, riding on the back of AI, to achieve high-quality, low-cost and sustainable development of all industries.

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