Shulou(Shulou.com)11/24 Report--

CTOnews.com August 23 news, according to the interface news, bilibili has launched the internal test of the duration function online today, but it is currently only open to some UP owners.

According to reports, UP owners who participate in the internal test can see the index of the playback time of the manuscript, but the indicator is only displayed in the background of the main creation center of UP, and the user side has not been online yet.

Insiders explained that the "playback time index" refers to the total number of minutes a manuscript has played, but it is called an "index" because it involves a large number of subtle calculation details. After all, this number cannot be presented as a simple cumulative total time.

Chen Rui, chairman and CEO of bilibili, delivered a speech during the live broadcast of bilibili's 14th anniversary on June 26. Chen Rui said that the number of minutes played better reflects the quality of the video than the number of times played, but counting the number of minutes is more complex and expensive. Fortunately, with the maturity of the technology, bilibili now has the ability to count the number of minutes to play, replacing bilibili's playback times as explicit data, so that users can have a better reference, and "plans to complete the product update in the next few weeks."

CTOnews.com reported last week that bilibili's latest financial report showed that total revenue in the second quarter of 2023 reached 5.304 billion yuan, up 8% from the same period last year, and gross profit reached 1.2 billion yuan, up 66% from the same period last year. The adjusted net loss was 964 million yuan, which was 51% lower than the same period last year.

Chen Rui said: on the premise of a 22% year-on-year drop in company market fees in the second quarter of this year, the number of daily active users has increased by 15% to 96.5 million compared with the same period last year, and the average daily use time of users is 94 minutes, which is also an all-time high for the same period in previous years. The total use time of the community has increased by 22% year-on-year, which in my opinion is very healthy and positive.

He also said: for the outlook for the summer vacation, we can see that the number of daily active users and the average length of daily use have maintained a healthy and strong growth. Bilibili's daily active users are expected to break through the 100 million mark for the first time in the third quarter. and we also predict that the average daily use time will also reach a new high.

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