Shulou(Shulou.com)11/24 Report--

On August 17, ‎, the 2023 Alipay partner Conference was held in Hangzhou, where the intelligent terminal provider showed up and shared the theme. The director of payment channels at Glory Mall said that Alipay has become a must-have platform for the launch of glorious new products, and since 2022, the two sides have jointly released more than 15 new products, accounting for 100% of the whole series.

‎ moves to the mode of "online comparison + offline experience" with users' buying habits of consumer electronics, and Glory also turns to full-scene, multi-platform layout. In 2021, Glory officially laid out Alipay, launching Alipay Mini Program and Life account successively. Carry out fans and product operations with the help of core public domain traffic such as Alipay, as well as special capabilities such as members and live broadcasts.

At present, ‎ Honor has accumulated more than 1 million fans on Alipay, with more than 40% of weekly active users. Alipay has also become a necessary platform for the launch of glorious new products, with 10 million new sales on MagicV2. Prior to this, Glory participated in the Alipay Wufu Foka event twice. In 2023, Glory bracelets and Bluetooth headphones became the most popular products in the "Fortune Store".

‎‎ on the future, Honor said, will be combined with Alipay's commercial traffic, focusing on Alipay platinum members, students and other groups to carry out fine operation, but also in the life account to carry out regular self-broadcast. On the same day, Alipay announced the official launch of commercial lighting platform, the release of global data marketing product "chessboard Miyun", to support merchants in Alipay App to tap potential customers, precision launch. In addition, the "business fan base" and Alipay with goods live also officially unveiled.

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