Shulou(Shulou.com)11/24 Report--

On July 18, Glory Watch 4 officially went on sale. This is not only a new generation of smart wearable products, but also the product of the innovative concept of "two-wheel drive". In an interview after the release of Glory Watch 4, Zhao Ming said, "2023 is a year of glorious product power and innovation."

It is understood that Glory has maintained more than 10% of its income in R & D for two years. While launching competitive products, Glory is also building the ability to face the future. "this process must accumulate to the launch of products that break bottlenecks and excite consumers, so that in 2023 we will see an honor that dares to surpass any competitor."

So what aspects of Glory Watch 4 can excite consumers? In what areas have you broken the bottleneck?

We might as well briefly analyze the production power of Glory Watch 4.

First of all, it is the ability of "one table and two waits". We know that in the Android camp, eSIM watches in the past did not have the ability of "double-waiting" and only supported the opening of one number. However, many Android users have dual cards all the year round, so in some scenarios away from the phone, eSIM watches can only accept incoming calls from one number, and the other can only be in a "missing" state.

Before the release of Glory Watch 4, "one watch and two waits" is not only an urgent need of users, but also a gap in the industry.

Against the above background, Glory Watch 4 introduced MagicOS into the smartwatch ecology for the first time. Through Honor MagicRing trust ring technology, Glory Watch 4 can realize the far-field automatic networking ability of mobile phones, and completely bid farewell to mobile phone information anxiety.

Glory Watch 4 can support phone calls, text messages and message notifications of two cards on the phone at the same time. For example, in the case of a call from a secondary card on a mobile phone, Glory Watch 4 can pop up a notification message of missed calls, and you can call back the incoming call from a secondary card in real time through the eSIM call function of Glory Watch 4. Based on the dual standby function of a watch, Glory Watch 4 is also the first product for Android phone manufacturers to receive incoming call notification messages with dual cards at the same time.

In addition to "one watch and two waits", Glory Watch 4 also solves the problem of short battery life of traditional eSIM smartwatches.

Technically, Glory Watch 4 starts from the underlying architecture and is equipped with a self-developed power management system. Through the "three-core architecture" design, when Glory Watch 4 Bluetooth is connected to the mobile phone, one of the coprocessors will stop working. In the off-screen state, only one coprocessor works, and the main processor will sleep; in the bright screen state, the main coprocessor works at the same time. When Glory Watch 4 is used independently, only one coprocessor works in the off screen state, and the other two processors go into hibernation; in the bright screen state, one master coprocessor works at the same time, and the other coprocessor goes into hibernation, thus ensuring excellent battery life.

Under the three-core architecture of "one master and two associations", Glory Watch 4 also leads the eSIM smartwatch to break through the double-digit era for the first time. Official figures show that Glory Watch 4 is connected to the Glory phone in a typical eSIM scenario and can last up to 10 days. Under the 24-hour all-weather eSIM independent use scene, the battery life of Glory Watch 4 can reach 3 days +.

In addition to the two core advantages mentioned above, as a smartwatch, Glory Watch 4 is also very competitive in the most basic sports health management. For example, Glory Watch 4 supports 85 sports modes and 12 professional sports modes to meet the full range of sports information management. In order to make the sports process more interesting, Glory Watch 4 launched a new sports field function to create a new sports social experience.

At the same time, Glory Watch 4 provides users with all-round health monitoring from heart rate, blood oxygen, sleep and stress, and cooperates with Fuwai Hospital to create glorious heart health research to protect users' heart health.

According to the Quarterly tracking report on China's wearable device Market released at the end of the year by IDC, shipments of China's wearable device market in the first quarter of 2023 were 24.71 million units, down 4.1 per cent from a year earlier. In the smartwatch market, shipments continue to contract and have not yet picked up.

The reasons for the industry's "downturn" come from many aspects, such as the rhythm of new product release, inventory digestion and so on, but the most fundamental reason is that there is still no good product that can really stimulate consumers to consume. As Zhao Ming mentioned in the interview, it is not the economic cycle that affects the smartphone and consumer electronics market, but more the innovation cycle.

The reason why Glory Watch 4 can become a new trend indicator in the wear industry is the product created under the innovative concept of "two-wheel drive".

The core of "two-wheel drive" is "user-oriented" and innovation-driven. On the one hand, it is based on the insight into the deep needs of consumers, on the other hand, continuous technological innovation and R & D investment.

Whether it's Glory Watch 4, Glory Magic V2 folding screen, Glory MagicPad 13, these new products are the same. Behind the development of its products, there are glorious and unique thinking, as well as innovation from the perspective of consumer value.

Zhao Ming has mentioned many times, "the launch of these products integrates Glory's understanding of consumers and our thinking in this field. We hope to be able to launch products that are very unique in the market and bring unique value."

Therefore, whenever the release of glorious new products, can become the industry phenomenon-level products, can "amaze everyone", and cause the industry to imitate and follow.

"the glory you see today may be that we began to build up momentum two years ago," Zhao Ming said confidently in an interview. "if you have such determination, courage and ability, you should also dare to surpass all your opponents."

The release of Glory Watch 4 is the result of three years of glory, but this is just the beginning. As Zhao Ming said, "the opening of the curtain has just emerged, and the best part is wave after wave."

Let's look forward to the next glory!

It is reported that Glory Watch 4, which has three colors of Morning Gold, Cloud Water Blue and Yao Stone Black, has been officially put on sale. At the same time, Glory Watch 4 will be pre-sold and purchased at JD.com Glory's own flagship store, and a gift package of 299 yuan will be given. and enjoy a 30-day free trial.

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