Shulou(Shulou.com)11/24 Report--

On July 15, the first Ecological Brand Forum and Top 100 Brands Award ceremony was held in Yingjia Villa, Huoshan County, Lu'an City, Anhui Province. Senior executives of major well-known enterprises gathered together to carry out dialogue and exchanges around ecological brands and sustainable development. The list of the top ten brands of the year in 2023 was officially released. Han Yuchen, vice president of public relations of iFLYTEK Group, was selected.

This selection is based on the six-dimensional model of Sina financial brand value, and evaluates around "communication, intimacy, reputation, social responsibility, key communication, capital brand". Through the recommendation of partners, the recommendation of brand companies and the selection of netizens to participate in the evaluation, a comprehensive evaluation is made from three aspects: brand value six-dimensional model data, network voting and expert evaluation.

He made the technology behind iFLYTEK familiar to more people. From 0 to 1 organizational construction, each spread makes AI into the field of vision of more people. Brand people can do not only marketing, but also the eulogists and evangelists of dreams.

[profile]

At the end of 2018, he joined iFLYTEK and established the Group Public Relations Department. He is currently the Vice President of Public Relations of iFLYTEK. He has been the public relations director of 360iot and mobile phone business, Alibaba market public relations and the editor-in-chief of netizens World, a magazine hosted by China Electronics Society. For more than ten years, Mr. Han Yuchen has rich theoretical research and practical experience in public communication, crisis public relations, media management, digital marketing and other professional fields. Since joining iFLYTEK, he has led the public relations and media team to conduct large-scale brand communication events from 0 to 1, such as the launch of iFLYTEK Spark Cognitive Model, iFLYTEK Global 1024 developers' Day and so on.

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