Shulou(Shulou.com)11/24 Report--

July 13 news, Giant Network's reasoning rival tour "Space Action" officially launched the national service platform-wide public test today, at the same time, the total number of registered users of the game worldwide has exceeded 200 million, making it a new work in the company's leisure and social category.

As a mobile game product launched by Giant Network for the global market, the overseas version of "Space Action"Super Sus" was tested in Southeast Asia in November 2021, followed by outstanding performance in Indonesia, Malaysia, Thailand, Brazil and other overseas markets, topping the Google Play global game list. In November 2022, "Space Operation" won the domestic version number, and quickly launched the national service test in December. On January 16, 2023, the game landed on domestic iOS and Android platforms, reappeared the growth mode of "Ball Battle" without large-scale launch, and realized snowball growth by relying on the spontaneous spread of players' word-of-mouth and anchor recommendation.

It is reported that the public test version of "Space Action" has launched a new identity "Sun WuKong" with Chinese mythological elements, a new pet system game, and cross-border linkage with light and comic IP "bunny rabbit" on the basis of improving the core play and sociability. Relying on the high-degree-of-freedom "script workshop" model and strong social attributes, game officials will focus on creating a better creator ecology, building player community content and co-creation of live streaming and short video platforms, etc., to promote the prosperity of player culture in various directions, and actively explore the organic combination of play and AI technology.

This year is the year of the outbreak of the casual social game market, which stems from the frequent "out-of-the-loop" pie games since the fourth quarter of last year. As one of the head "contestants", "Space Action" takes "reasoning + social" as its product positioning, and its interesting reasoning atmosphere, social party play and UGC mode with its own editor have widely attracted a new generation of young users. The launch of the national service platform-wide public test will help the game to further cover the public circle and expand the influence of IP.

As "Space Action" enters the public test, the game is expected to become a new business growth point for the company. It is worth mentioning that this is also the second new tour product that Giant opened a public test in China this year, which means that the company's new travel process is accelerating, and the strategic layout of core tracks such as the IP track and leisure competitive track is entering the harvest period.

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