Shulou(Shulou.com)11/24 Report--

CTOnews.com news on July 9, according to foreign science and technology media tweaktown reports, Microsoft Xbox business revenue in the first quarter of fiscal 2024 (July 1 to September 30 this year) is expected to exceed $3.6 billion (CTOnews.com Note: currently about 26.028 billion yuan), setting a new record for the first quarter.

The report believes that Microsoft's Xbox business will improve greatly in the first quarter in terms of games, services and hardware, and the price increase of Xbox Game Pass services and the release of "Star" games will promote the development of Xbox business.

Games: in terms of games, Microsoft has raised the price of the official Xbox Series S | X game to $69.99 (currently about 506 yuan). Although "Red Xia Island" has turned over, it has its first up-to-date AAA game, and the next game is "Star."

▲ image source "Star" official game screenshot service: in terms of services, Microsoft's game subscription services Xbox Game Pass and Xbox Game Pass Ultimate will increase prices.

After the price increase, the monthly price of Xbox Game Pass Ultimate will rise from $14.99 to $16.99 (about 123.12 yuan), and the monthly price of Xbox Game Pass for Console will rise from $9.99 to $10.99 (about 79.64 yuan). Microsoft has not changed the price of PC Game Pass.

For users who are already monthly members of Game Pass, the new price will take effect on August 13 (September 13 in Germany). For users who subscribe to Game Pass through the annual exchange code, the new price will take effect at the time of renewal. With the exception of a few countries such as Norway, Chile, Denmark, Switzerland and Saudi Arabia, other markets will be affected by higher Game Pass prices.

Hardware: on the hardware side, Microsoft announced the launch of a new Xbox Series S model with 1TB SSD, which retails for $349 (currently about 2523 yuan).

Phil Spencer, CEO of Xbox Games, announced at the exhibition: "We have greatly improved the supply of Xbox Series X, making it easier for fans to buy this game console."

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