Shulou(Shulou.com)11/24 Report--

According to CTOnews.com news on July 7, Tesla today launched an upgraded version of the Model 3 / Y referral reward policy in the Chinese market, successfully introducing friends to order and pick up the car, the car buyer will receive a referral reward of 3500 yuan (deducting the final payment), the enhanced automatic driving assist function (EAP) 90-day free trial, and the referrer will enjoy a 7000 bonus.

▲ Tu Yuan Pexels according to Reuters, Tesla announced this evening that the Model 3 / Y referral reward policy will be extended to markets such as the United States, Canada and Germany. In the United States, for example, when American consumers buy Tesla's new Model 3 or Model Y, they will enjoy an additional discount of US $500 (CTOnews.com Note: currently about RMB 3625) if they place an order using the recommendation link.

Referral reward is a strategy used by traditional automakers to boost sales for a long time, and Tesla's adoption of this strategy is also seen as another manifestation of his participation in the price war for electric vehicles.

CTOnews.com had previously reported that some Wall Street analysts had warned that Tesla's profit margins would be affected because of his strategy of steep discounts to increase sales. Tesla's gross margin was 19.3 per cent in the first quarter, and Wall Street expects it to fall to 18.6 per cent in the second quarter.

‎

Welcome to subscribe "Shulou Technology Information " to get latest news, interesting things and hot topics in the IT industry, and controls the hottest and latest Internet news, technology news and IT industry trends.