Shulou(Shulou.com)11/24 Report--

Thanks to CTOnews.com netizens, soft media Xinyou 1933769, rain and snow, the trumpet of a salted fish, Leibi, Colorful M, Daniel Wu in South China, and Limei Ishihara for the delivery of happy clues! CTOnews.com, July 2, AITO is a brand jointly built by Huawei and Cyrus, and the first new model will be launched in December 2021.

According to Caixin, Huawei is planning to build a unified sales channel for the "ask the boundary" brand, where Huawei's smart car partner products will be sold in the future, in line with previous revelations from other media.

A Huawei Smart car partner, who spoke on condition of anonymity, revealed that the above matters are in the process of moving forward. According to reports, Huawei plans to recruit "ask the boundary" dealers from the original Huawei terminal dealers and external investors at the same time, and adopt the joining agent model.

In addition, another Huawei Smart car partner said that this model is neither a traditional 4S store joining model, nor is it different from the direct operation model adopted by Tesla and the new force of car building. Huawei does not need to invest a lot of money to build a store. but it will have a strong say in the channel.

Huawei's AITO question line with Cyrus reached about 1000 Huawei stores last year, but with more partners in Huawei's smart car model, the showrooms in mobile stores are no longer large enough.

A number of sources said that Huawei Smart car business is building a car sales store different from the current mobile phone stores, specifically for the sale of Huawei Smart car Ecological Alliance models, including the AITO interface series that is already on sale, as well as planned cooperative models such as Chery, Jianghuai and Polar Fox.

It is said that the ways of laying channels include new construction and expansion of old stores, but old stores are required to open up a sufficiently large and separate area for cars. Huawei will give priority to recruiting from the original mobile phone store investors, while also opening some quotas to outside investors.

▲ Qingdao Vientiane City Huawei flagship store, Tuyuan Huawei official website on June 16, Huawei managing director, terminal BG CEO, smart car solution BU CEO Yu Chengdong said at the 2023 future car forerunner conference, the current Huawei smart car cooperation model has been "more and more clear", Huawei and car companies will each contribute.

Among them, Huawei provides "leading 2C experience design, leading intelligent technology, safety and quality standards", while car companies provide "vehicle engineering capability, 4.0 smart factory, supply chain management". The models of the cooperation between the two sides will be designed by Huawei, which will be developed and jointly built by Huawei and car companies.

Huawei Smart car selection model currently has four car companies, including Cyrus, Jianghuai, Chery, BAIC Jihu, has announced a number of planned models, the unified use of the "ask the boundary" ecological brand.

According to the known intelligence, the cooperation plant between Huawei and Jianghuai Automobile will be completed in 2024, positioning the ultra-high-end luxury pure electricity market, in the range of 800000 to 1 million yuan.

Chery announced last year that it would launch at least five high-end smart electric models in conjunction with Huawei and plans to launch two of them in 2023. The code names of these two models have been exposed, one is the all-electric sedan EH3, the other is the all-electric SUV EHY.

As for BAIC Jihu, the earliest cooperation with Huawei, its cooperation model has also been upgraded from Huawei Inside model to smart car model in April this year. The two sides said they would jointly develop a new model, which is expected to go on sale in 2024.

It is worth mentioning that AITO issued an internal letter to all partners on June 30. The letter stressed that the AITO question has entered a new stage of transition from 1 to N. In order to support the in-depth and close development of the joint business between Cyrus Automobile and Huawei, the two sides decided to set up a "AITO Joint working Group on sales and Service", which is responsible for the end-to-end closed-loop management of marketing, sales, delivery, service and other business. The full text of the internal letter attached to CTOnews.com is as follows:

Letter from AITO Joint working Group on sales Services to all Partners

Hello, everyone!

After meeting with you for the first time, AITO QQ achieved 100000 cars offline in only 15 months, becoming the fastest brand of new energy vehicles to reach this milestone, not only achieving a breakthrough from 0 to 1, but also reflecting the recognition and trust of the majority of users. Thank you for jointly refreshing the "boundary speed", and thank each partner for their efforts and support!

AITO as a young and fast-growing brand, we have experienced and dealt with the sudden changes and severe challenges of the automotive market in the first half of 2023. The upgrade of HarmonyOS 3, the release of the advanced intelligent driving version of Huawei M5 series, and the appearance of panoramic wisdom flagship SUV M9 are deeply welcomed by the market and users, and truly win the market with products and users with word of mouth. In the second half of the year, AITO will launch more new products to meet a wider user market.

Behind the rapid growth of AITO is the combination of Cyrus and Huawei. In line with the original intention of serving users wholeheartedly, the two sides give full play to their respective advantages, have a high degree of mutual trust, and jointly create a Chinese intelligent electric vehicle head brand. In order to strengthen the in-depth and close development of the joint business between the two sides, Cyrus Automobile and Huawei jointly decided to set up a "AITO Joint working Group", which will be fully responsible for the end-to-end closed-loop management of marketing, sales, delivery, service, channel and other business since July 1. Details will be released in the near future. Please follow us.

Standing in the era of comprehensive transformation of the industry, the speed of AITO is not only a milestone, but also a new starting point. The cooperation between Cyrus and Huawei has only just started. AITO questions will continue to drive to a new "fast lane", a more exciting next journey, let's look forward to it together!

AITO Joint working Group on sales Service

June 30, 2023

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