Shulou(Shulou.com)06/01 Report--

This article mainly explains "how to operate Mini programs to make profits." Interested friends may wish to have a look. The method introduced in this paper is simple, fast and practical. Let's let Xiaobian take you to learn "how to operate Mini programs to make profits"!

I. Analyze user data and obtain user portraits

Merchants can analyze user purchase order data to obtain more accurate user portraits according to existing product sales orders, adjust corresponding products according to user portraits, and create more accurate conversion modes.

II. Make relevant content according to festival hot spots

Merchants can make full use of holiday hotspots, such as exclusive holiday products attached to Valentine's Day-related content created on Valentine's Day, and make holiday content through Weixin Official Accounts to make tweets to guide users into Mini programs mall to purchase relevant products, which is also one of the inherent advantages of doing content e-commerce in Mini programs.

III. Discovering product explosion points and titles to attract users

Merchants can find product explosion points from multiple angles such as their own product functions and product industries. They can add them to the product explosion points through titles to attract users to click to view relevant products and form certain product transformation. After all, products containing "explosion points" in any era are more able to attract users 'attention.

IV. Improve product exposure and stimulate purchase desire

If there is no product aggregation page, merchants can add label product aggregation pages: such as chatter, star, etc. Let your product actively recommend in the eyes of users to improve the exposure of the product, in order to effectively stimulate the user's desire to buy.

Fifth, create a fixed mechanism to improve user viscosity

Merchants can create fixed mechanisms with the help of various marketing functions such as point mall, activity coupon, birthday coupon, etc. in Mini programs, such as providing certain member coupons on "every Friday membership day," thus encouraging users to join the membership system for consumption, and also improving user viscosity for merchants themselves.

At this point, I believe everyone has a deeper understanding of "how to operate Mini programs to make profits," so you might as well do it! Here is the website, more related content can enter the relevant channels for inquiry, pay attention to us, continue to learn!

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