Shulou(Shulou.com)11/24 Report--

On June 28, 2023, MWC Shanghai Mobile World Congress (referred to as "MWC Shanghai") officially opened at the Shanghai New International Expo Center. XREAL (formerly Nreal), the world's leading brand of AR glasses, unveiled its AR space screen, XREAL Air and new hardware product XREAL Beam to bring visitors an immersive experience that is "more from reality than reality". This conference is also the first offline experience activity of XREAL Beam in China.

The offline debut of XREAL Beam opens the era of AR space screen.

XREAL space screen is the general name of virtual screen generated by XREAL glasses and different terminals, which breaks the physical shackles of physical screen. The XREAL Beam screen box, a new hardware product previously released by XREAL, is precisely the "AR space screen" hardware solution created for XREAL Air glasses, and it is also the first space computing terminal in the AR industry to realize the 3DoF hover of screen in space, comprehensively enhancing the space screen casting experience of XREAL Air glasses users. Based on the chip computing power, self-developed spatial perception algorithm and EIS electronic anti-shake algorithm, XREAL Beam innovatively introduced three spatial display modes: hover, head, and floating window, and realized the free adjustment of the position / size / far and near of the screen screen in space, bringing a more stable, highly free and adaptable space screen casting experience.

When used with XREAL Air, XREAL Beam has more comprehensive device adaptability, supports both wireless and wired connections, and is compatible with almost all personal smart terminals, including mobile phones, tablets, computers, game handsets / consoles. In addition, XREAL Beam has built-in 4870mAh large battery and supports charging while using. The follow-up XREAL Beam will also be launched as an independent movie viewing system, with a number of mainstream TV versions of video APP pre-installed, so that XREAL Air+Bream can watch movies freely without being connected to any devices.

Six offline experience areas full scene immersive experience

At the event site, XREAL has set up six experience areas: flash, AR + mobile phone, AR + office, AR + games, AR + car and 6DOF, so that users and visitors can more intuitively and realistically experience the use of AR glasses with different terminal devices and the effect of AR space screen.

In the flash area, users can quickly feel the cinema-level display of AR glasses without wearing an AR device.

In the mobile phone experience area, visitors can not only connect to the adaptable model through XREAL Air, enter the "AR space" in XREAL App to taste the variety of AR content with the combination of virtual and real, but also wirelessly connect with the mobile phone under the blessing of XREAL Beam, feel the 3DoF hover of the screen screen in the air and the free adjustment of picture distance / size.

In the game experience area, the combination of XREAL Beam+XREAL Air, connected with Switch and SteamDeck, realizes the lightest external display screen scheme of the game handset.

In the office experience area, XREAL glasses can be connected to a variety of terminal devices and experience different functions when connecting different devices. When connecting with some MacBook, open the Nebula for Mac software, you can use AR desktop mode, you can fix one to three virtual large screens in the air, you can independently adjust the visual distance and size of these screens, and the angle between these screens to personalize the multi-screen mode, which can greatly improve the use efficiency of Mac and improve office productivity. The Windows AR desktop is the next platform software that XREAL is developing and is about to launch.

In the car experience area, by wearing the AR glasses-NIO Air AR Glasses, which is deeply adapted to the N-Box system jointly developed by XREAL and Weilai, combined with the car-side immersion sound system and rich content ecological resources, the experience can be immersed in the experience of watching movies, games, entertainment, music and so on.

In the 6DOF experience area, users can play the first AR application released by XREAL in the Google Play store-multiplayer FPS and Tower Defense game Tower. By wearing XREAL X glasses, the live experiencer can complete the thrilling and exciting experience of the game.

In AR, which has not yet been widely reclaimed, Chinese companies are taking a leading position in the global market segment with the power of their products. At present, with the advent of the space Internet era, the field of AR puts more emphasis on integration. Looking to the future, with the further release of AR industrial policy dividend, AR-related optical technology, computing power and machine manufacturing and other fields will begin to accelerate iterative upgrading, China's AR industry is expected to usher in an upsurge of development. As a leading enterprise in the industry, XREAL will continue to lead the AR industry based on product technology and content ecology, connecting virtual and reality.

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