Shulou(Shulou.com)11/24 Report--

Thanks to CTOnews.com netizens Wu Yanzu in South China for the delivery of clues! CTOnews.com, June 27 (Xinhua) according to a report released today by market research firm TechInsights, smartphone sales during this year's 618 period were 13.4 million, down 7% from the same period last year. Apple, Xiaomi and Glory are still in the top three in terms of shipments.

▲ Tu Yuan TechInsights from the brand point of view, Apple sold 5.628 million iPhone phones during the period of June 18 this year, with a market share of 42%, firmly occupying the first place on the list; Xiaomi, which ranked second, sold 3.752 million phones during this period, accounting for 28% market share; Glory phones sold 1.206 million units, ranking third on the list, with a market share of 9%. The rest of the handset makers accounted for 21% of the market during the 618 period this year.

In terms of revenue, Apple's iPhone has expanded further, accounting for 67 per cent of this year's 618; Xiaomi still ranks second with 15 per cent; vivo ranks third with 5 per cent; and the rest of the phone makers have a combined 13 per cent share.

"in terms of online sub-channels, live streaming platforms, including Douyin and Kuaishou, are increasing shipments and revenue share at the expense of traditional electronic retailers such as Tmall, JD.com and pinduoduo," said TechInsights analysis. "

CTOnews.com noted that although Apple did not release sales and revenue figures during the 618 period, it can be seen from the JD.com Battle report that the turnover of the Apple brand exceeded 10 billion yuan during the platform's 618 activities for three consecutive years.

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