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2025-04-02 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > IT Information >
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Shulou(Shulou.com)11/24 Report--
CTOnews.com, June 15 (Xinhua)-- Apple's mixed reality shows the official introduction video of Vision Pro on YouTube, which has attracted 5000 million views in the first nine days of launch, indicating the high level of attention of users of the product.
According to some Twitter users, Apple has advertised the Vision Pro introduction video to increase its exposure and click-through rate, and Apple has made similar promotions for other products in the past. Some netizens said that Vision Pro's introduction video appeared on his recommendation list many times. Considering that many critics think this Touxian is a revolutionary product, it makes sense for Apple to advertise.
The Vision Pro won't be available to the consumer market anytime soon, and it won't be officially available until 2024, which means that even with 5000 million views, Apple won't be able to turn it into sales immediately. According to previous reports, Sony, the supplier of microOLED panels used by the Vision Pro, currently offers only 900000 panels a year, meaning Apple can only produce a maximum of 450000 Vision Pro a year, but it is unclear how many users will buy the headshow, which sells for as much as $3499 (CTOnews.com Note: about 25053 yuan).
Obviously, Apple needs to lower the price of the Vision Pro in order to attract more consumers. Earlier, Bloomberg reported that Apple is also developing a cheaper hybrid reality Touxian, but it is not expected to be launched until 2025. As a result, it will take several years for Apple to realize its long-term plan for Vision Pro.
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