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It is reported that SUNING's full range of goods will be connected to Baidu e-commerce.

2025-01-15 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > IT Information >

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Shulou(Shulou.com)11/24 Report--

Thanks to CTOnews.com netizen Xiao Zhan for the clue delivery! According to CTOnews.com news on June 13, SUNING has been moving frequently recently, announcing in just one month that he will be stationed in ele.me and Douyin to expand his business. At present, it is reported that SUNING will also be connected to Baidu e-commerce, in order to seek further retail growth.

According to 36 krypton news, SUNING's full range of millions of goods will be connected to Baidu e-commerce, the two sides "take 618 as an opportunity" to reach cooperation, including search, live broadcast, video, shopping malls and so on. In the future, the two sides are expected to "jointly explore the field of intelligent e-commerce."

After inquiry, CTOnews.com learned that SUNING opened a net 769 stores in 2022 and currently operates 969 home appliance 3C stores in the first and second tier market. The sales of Maoning platform increased by 12.89% in 2022 compared with the same period last year. In the fourth quarter, retail sales accounted for nearly 20%, and operating expenses fell by 37.92% compared with the same period last year.

▲ Tu Yuan SUNING previously released the first quarter report of 2023 on April 29, showing first-quarter revenue of 15.859 billion yuan, down 18.14% from the same period last year, and net loss of about 100 million yuan, a sharp decrease of 90.22% compared with the same period last year. The 2022 annual report released on May 1 showed that SUNING's annual GMV was 111.3 billion yuan, with operating income of 71.374 billion yuan, down 48.62% from the same period last year. It can be seen that SUNING's business department "struggled" in order to report growth.

Related readings:

SUNING: more than 1000 stores across the country have settled in Douyin to live.

SUNING: more than 600 stores across the country have settled in ele.me.

"SUNING substantially reduced losses by 90.22% in the first quarter, and the 3C business of core household appliances made a profit."

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