Shulou(Shulou.com)11/24 Report--

Thank you, CTOnews.com netizens. Hello, rabbit, Frost Wind Shadow clues delivery! CTOnews.com June 2 news, Wuling colorful fruit product manager Weibo posted that Wuling colorful fruit two months on the market sales of 42154 units, the overall completion of the initial target, the expected goal for colorful fruit is to achieve 30,000 units per month. For the perception of the user group, 68% of female users, the 31-40 age range accounted for 50%. The product manager also shared market changes:

The overall A0 market has grown by more than 100%, from 26000 in January to 57000 now, and this round of growth comes from new energy.

The share of passenger cars, the penetration rate of new energy from 50% to 70%, is expanding rapidly, with the increase coming from colorful fruits and seagulls.

The last new energy completely replaced the A00 class (98%). Personally, I think this year this level (A0) can reach 85% +.

CTOnews.com with Weibo original text:

Wuling colorful fruit handed in its homework, and sold a total of 42154 units in the two months on the market, which on the whole achieved our initial goal. We saw that seagulls also approved 14000 sets, and the growth was also rapid. Share the market changes we have seen.

1. The overall A0 market has grown by more than 100%, from 26000 in January to 57000 now. This round of growth comes from new energy.

two。 The share of passenger cars, the penetration rate of new energy has increased from 50% to 70%, and the increase comes from colorful fruits and seagulls.

3. The last new energy completely replaced the A00 class (98%). Personally, I think this year's level (A0) can reach 85% +.

Our expected goal for colourful fruit is to achieve 30,000 units per month. based on this, we will quickly adjust the product layout and iteration to provide you with better, better and more vital products.

For the perception of the user group, 68% of female users, 50% of the 31-40 age range.

My personal thinking: female family users are already a very clear and large group of car buyers, and colorful fruit is unified in its early prediction, product design and communication strategy. so I think colorful fruit is a very valuable product for a 80,000 yuan new energy car at present. I hope you like it. Let's continue to refuel!

Wuling colorful fruit push a total of 5 configuration versions, the price is 59800-83800 yuan. The car has four colors: auroral green, ice berry powder, bright night black and milk white. The length, width and height are 3950/1708/1580mm and the wheelbase is 2560mm.

The car provides two power versions, the maximum power of the motor reaches 30kW and 50kW respectively, the peak torque 150Nm of pure electric mileage is 203km and 333km respectively, and supports fast charging.

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