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Activision Blizzard CEO Kotick talks about Microsoft acquisition again: if it succeeds, it will benefit the industry

2025-04-03 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > IT Information >

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CTOnews.com June 1 news, Activision Blizzard CEO Bobby Kotick recently accepted an exclusive interview with foreign media Variety, once again talking about the Microsoft acquisition that is finally breaking through.

Kotick says US companies lag behind not only Tencent, Byte Jump and Alibaba, but also Sony and Nintendo. These companies are leaders and innovators in AI, streaming, and mobile technologies for the next generation of immersive games.

In this context, he thinks Microsoft is very suitable for Activision Blizzard. Microsoft has strong financial resources and infrastructure to support Activision Blizzard to continue its leadership in the gaming industry over the past 30 years. But he also pointed out that Activision Blizzard could continue to operate on its own as a "great company" if it failed. "We can continue to succeed on our own, as we have done for the past 30 years, but if the deal succeeds, that would be great, because I think it is right for our industry."

Kotick also stressed that he likes Activision Blizzard and its corporate culture very much, but he is also very worried about Activision Blizzard's economy-because talent pay has been rising in a complex way that he can't deal with. so the deal makes more sense. He said more bluntly, "Microsoft is Activision Blizzard's best home so far."

CTOnews.com has previously reported that even if Microsoft fails, it will have to pay Activision Blizzard a "break-up fee" of up to $3 billion. Activision Blizzard currently has $12.6 billion in cash on paper. Considering that even if Microsoft fails, Activision Blizzard will need to continue to acquire other game companies to maintain its competitiveness, the $3 billion will be a timely help.

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