Shulou(Shulou.com)11/24 Report--

Beijing, May 18 (Xinhua) it is reported that a survey by the Pew Research Center (Pew Research Center) shows that Twitter users are still using the social media platform, but fewer and fewer people are posting on it since Elon Elon Musk completed its acquisition of the company at the end of last year.

"the research center's new analysis of the actual behavior of users of the site found that the most active users before Musk's acquisition (the top 20% by tweets), there has been a significant decline in the number of posts in the months after the acquisition," the authors of the survey said on Wednesday local time. After the acquisition, the average number of tweets for these users dropped by about 25% per month. "

In addition, according to the survey, about 60 per cent of American adults who have used Twitter in the past year said they had recently discontinued the service, and 1/4 said they would no longer use Twitter after a year.

The new figures highlight the challenges facing Linda Yaccarino, Twitter's chief executive, who is about to succeed Mr Musk. She will take over the beleaguered social media service, which has lost some advertisers in the past few months because of concerns about racism and other inappropriate content after Musk's takeover.

Yakarino, who recently resigned as global advertising director at NBC Global, will need to help Twitter repair its relationship with advertisers and master content reviews. In an interview on Tuesday, Mr. Musk admitted that he had cut the company's workforce by about 80% to about 1500, and that he had fired some of the people he should have kept.

"desperate measures are needed in times of despair," Musk said. so there is no doubt that some people who have been fired may not have been fired. "

The Pew survey also shows that most of Twitter's content is posted by a small group of powerful users. "since being acquired by Musk, 20 per cent of American adults on Twitter have generated 98 per cent of all tweets on the platform," the survey said. "

Welcome to subscribe "Shulou Technology Information " to get latest news, interesting things and hot topics in the IT industry, and controls the hottest and latest Internet news, technology news and IT industry trends.