Shulou(Shulou.com)11/24 Report--

Thank CTOnews.com netizens soft media Xinyou 2010825 for the clue delivery! CTOnews.com news on May 6, not long after the official account of Wechat, the operation center of Wechat public platform, updated the article and issued an "announcement on standardizing the template messages of official accounts." The announcement shows that starting from March 30, Wechat public platform will further standardize the content of template messages, reducing some official accounts using template messages for commodity marketing, service promotion and other operations, and official accounts using color / emoticons to induce users to view and click.

Recently, the official account of Wechat Public platform Operations Center updated the article again, announcing that it would adjust the content of the original announcement. The contents of the announcement after adjustment by CTOnews.com are as follows:

1. Remove custom colors and emoticons (instead of replacing emoticons with "□", remove them directly)

2. Remove the tail / remarks

3. Remove the first line of content; a single intermediate main content does not exceed 20 words, and line wrapping is not supported (new measures).

In addition, officials said that this measure will not affect the delivery of template messages, and from May 4, when the official account sends template messages, the platform will automatically remove the relevant content. If there is a need for service notification templates, it is recommended to go to Wechat public platform and add corresponding templates in "template messages"-> "template Library"-> "Category template Library".

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