Shulou(Shulou.com)11/24 Report--

CTOnews.com, April 24 (Xinhua)-- Loto Technology has released the monthly tracking of China's e-paper flat panel retail market (China ePaper Pad Retail Market Monthly Tracker). In the first quarter of 2023, omni-channel sales of e-paper tablets in China reached 235000 units, an increase of 3.1% over the same period last year. Among them, online sales were 156000, accounting for 66.4% of the total channel.

CTOnews.com learned from the report that in the first quarter, seven brands, including Mo case, Bigme, aragonite, Wodi, PocketBook, Palm Reading and Hanwang, released 8 new products respectively. Among them, including 6-inch 1, 7-8-inch 3, 10.1-10.3-inch 4.

From a monthly point of view, January-March electronic paper board online market sales remain stable, are about 50,000 sets. Among them, sales in January were the same as those in the same period last year, with an increase of 30% in February compared with the same period last year. In March last year, the launch of new e-paper flat products entered a craze, and the entry of brands such as Huawei significantly boosted the overall size of the industry, which led to a 19.7% drop in online sales in March this year compared with the same period a year earlier.

According to Loto Tech online data, readers accounted for 55% in the first quarter of this year, down 16% from last year. At the same time, office books rose from 28.9% in the same period last year to 39.1% this year.

In terms of sales of various categories, online sales of readers were 86000, down 22.5% from a year earlier. Online sales of office books reached 61000, an increase of 35.6% over the same period last year. On the other hand, online sales of learning books have achieved explosive growth, with a 33-fold increase over the same period last year, although the total number is less than 10,000 units.

Monitoring data show that in terms of retail volume, Palm and iFLYTEK ranked first and second respectively by a very narrow gap. Although iFLYTEK came in second place, it launched a new product in May last year, and the 7.8-inch Air grew by as much as 85% year-on-year in office form this year, putting pressure on palm readers. Sales of aragonite, which followed, fell slightly, but remained in the first camp.

Kindle fell from No. 1 in the first quarter of 2022 to No. 4 in the first quarter of this year, with online sales down 61.3% from a year earlier.

Hanwang, boosted by its N10 series, ranked fifth in online sales in the first quarter, up 276.9% from a year earlier.

IFLYTEK accounted for 29.4% of the online market in the first quarter of this year. Second aragonite online sales of more than 50 million yuan, other brands in the sales amount of less than 30 million yuan.

Loto Technology predicts that in 2023, the sales volume of China's e-paper flat panel market will reach 1.35 million units, an increase of more than 30 per cent year-on-year.

Welcome to subscribe "Shulou Technology Information " to get latest news, interesting things and hot topics in the IT industry, and controls the hottest and latest Internet news, technology news and IT industry trends.