Shulou(Shulou.com)11/24 Report--

On the morning of April 19, Beijing time, it was reported that Amazon confirmed that it had begun to lay off its advertising department in order to meet its CEO Andy Jassy cost reduction target.

Paul Paul Kotas, senior vice president of Amazon Advertising, IMDb and Grand Challenge, sent layoff notices to employees in the division.

"as Andy said a few weeks ago, throughout the 2023 planning process, we have been strictly prioritizing resources to create benefits for our customers as much as possible and to seek long-term and healthy development for our business." "when it comes to advertising, this process involves reallocating resources, adjusting team members, slowing down or terminating some projects, or confirming that we don't have the right skills to deal with key projects," Cotas wrote. as a result, we thought deeply about how best to move forward, so we had to cancel a small number of positions in the company. "

It is not clear how many jobs will be laid off across the advertising department. Jassi announced last month that Amazon would cut an additional 9000 jobs on top of the 18000 layoffs in November last year and January this year. Early layoffs were concentrated in retail, equipment, recruitment and human resources departments.

Jassi said in March that the latest round of layoffs would affect Amazon's advertising, cloud computing, Twitch live streaming and human resources departments. Amazon's video games division also laid off about 100 jobs earlier this month.

Amazon is experiencing the biggest layoffs in its 29-year history as a result of heavy hiring during the COVID-19 epidemic. In the fourth quarter of 2019, the company employed only 798000 people worldwide, but by the end of 2021 it had ballooned to 1.6 million.

Mr. Jassi is also conducting a comprehensive assessment of Amazon's spending in response to the economic downturn and a slowdown in the company's core retail business. Amazon has frozen hiring, cut some experimental projects and delayed the expansion of its warehousing facilities.

The layoffs in Advertising and AWS (Amazon Cloud Services), Amazon's largest and most profitable businesses, are also a sign of Mr. Jassi's determination to cut spending.

Welcome to subscribe "Shulou Technology Information " to get latest news, interesting things and hot topics in the IT industry, and controls the hottest and latest Internet news, technology news and IT industry trends.