Shulou(Shulou.com)11/24 Report--

Thanks to CTOnews.com netizens MissBook, giggling, wanting to laugh, knight-errant attitude, fat cat, clue delivery! CTOnews.com April 3 news, yesterday, Weibo topic "bilibili UP main stop more trend" onto the Weibo hot search list, sparking hot discussion among netizens. According to reports, a number of UP owners have announced a temporary suspension of shifts, pointing directly at the decline in platform revenue.

According to thepaper.cn, a bilibili insider explained that the statement of "stopping more trendy" is not accurate, and that only some UP stops for personal reasons, not a collective act.

CTOnews.com noted that a number of UP owners have responded to the matter. Xu Wang, the owner of the game zone blogger UP, who lives by his face, posted on Weibo that his parking is more personal, bilibili is just a publishing platform of his own, and it has nothing to do with bilibili.

In addition, LKS-, who recently announced the stop, also said on Weibo, "only on behalf of the individual, the announcement of my stop has nothing to do with the economic situation, and bilibili's income this year is not less than before."

However, there is also a UP said that the main reason for the stop is that the income is reduced, "can not make money." Bilibili UP owner "Cat Sauce that does not eat Grass Pepper" said that since bilibili adjusted the internal incentive mechanism last year, UP owners have received less and less platform revenue, and generally UP owners do not expect to make money from bilibili. "Poor works have no income, good works are sorry to pay, and the total income after incentive adjustment has dropped by more than 30 per cent compared with before." "the main reason for stopping the shift is that you can't make money, and it's even less profitable than it was a few years ago." He confessed.

Bilibili's constant adjustment of the incentive mechanism may be related to successive years of losses in his revenue. According to bilibili's financial report, bilibili made a net loss of 7.5 billion yuan in fiscal year 2022, an increase of 10% over the same period last year.

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