Shulou(Shulou.com)11/24 Report--

On the morning of March 30, Beijing time, it was reported that on Wednesday, local time, Nick Clegg, head of global affairs at Meta, reiterated that he would continue to develop meta-universe, and that the future of computing would take place in a virtual world that has not yet been fully defined.

Clegg logged in from Meta's Horizon Workrooms, who logged in from London, while many journalists logged in from Washington using borrowed Meta Quest headers. However, the incarnation of this group of journalists in meta-universe is only the upper half, and only the incarnation of Clegg is very similar to him.

Although the experience of today's meta-universe app is not smooth enough, he promises that it will eventually be replaced by a more convenient experience, not only with lightweight devices, but also with legs for virtual images.

"We will continue to develop this technology because we sincerely believe that early evidence suggests that such technology will be at the core of future computing platforms." "but it takes time," Clegg said.

Clegg's commitment to meta-universe is in sharp contrast to the attitude of other technology companies. The enthusiasm of the technology industry for the development of meta-universe has shifted to the field of artificial intelligence, and the entrepreneurial community also focuses on artificial intelligence. As the economic environment tightens, forcing the technology industry to concentrate resources, some companies have cut back on virtual experiences.

In February this year, Microsoft cancelled the Industrial Metasmology project amid 10, 000 layoffs. Microsoft has long been an ally of Meta, and CEO Satyanadella (Satya Nadella) has also appeared at the social media giant's product event, announcing that it will work with it to develop virtual reality technology, as well as Microsoft's productivity tools Teams, Word and Excel. Just this week, Disney also cut a division engaged in meta-cosmic strategy in the midst of massive layoffs.

Clegg said on Wednesday that Meta can cash out meta-cosmic investments in two main ways: advertising and e-commerce. In fact, Meta's Facebook and Instagram make huge profits by using user data to send them accurate advertising, but it is not clear how much time people are willing to spend on virtual goods or whether they are willing to use VR tools to shop.

Meta has a delicate relationship with investors when it comes to its commitment to meta-universe. Meta, formerly known as Facebook, changed its name to Meta in order to develop metaverse. In 2022, Mark Zuckerberg (Mark Zuckerberg), the company's CEO, insisted on investing heavily in meta-universe in the face of three consecutive quarters of declining revenues. But investors chose to vote with their feet, causing the stock to record its worst year ever.

Zuckerberg completely changed his attitude in February, declaring 2023 to be the "year of efficiency", focusing on short-term problems. As a result, Meta laid off another 10, 000 jobs on the basis of 11000 layoffs last year. The layoffs affected all teams, including the Reality Labs department, which is involved in the development of meta-universe. Boosted by this, Facebook shares rose rapidly, hitting an one-year high.

The gaming and fitness industries are embracing meta-universe faster, but Clegg believes that education and health care also have great potential. He also stressed that the company is committed to involving researchers, civil society organizations and other companies in the development of meta-universe to create the experience of "real creativity, real originality and real happiness, so that everyone can enjoy happy development."

In the virtual room on Wednesday, when a reporter asked a question, the mouths of three avatars were moving on the screen, because in the physical room in Washington, three different heads detected the voice of the same person. The scenery outside the virtual room is very beautiful, creating a beauty set off by green water and green mountains. Although they are in the virtual world, reporters still use physical notebooks to record on the spot, but when they try to peek into the physical notebook in front of them through the gap below, a virtual arm flashes out in front of the avatar.

"I want to emphasize that one day, when we look back on where we are today, we are bound to have this reaction:'Oh, my God, do you remember when we had Quest Pro?'" "We always know that it wasn't built in a day," Clegg said. "

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