Shulou(Shulou.com)11/24 Report--

As one of the most important new products in the spring launch of Huawei on March 23, the much-anticipated Huawei Mate X3 flagship folding screen phone was officially released, which is the only head phone manufacturer in the industry with three major folding forms: inner fold, outer fold and vertical folding.

The new Huawei Mate X3 carries Huawei's new round of thinking on folding screen form innovation and experience innovation based on user experience. The "decathlon cool techs" it brings has brought a subversive breakthrough to the entire smartphone industry.

Next, the author will make an in-depth analysis of this new product and explore the way to break the situation of Huawei folding screen.

Extremely thin, extremely reliable: Huawei Mate X3's shape innovation folding screen has been developed for many years, but now the weight, hinge and screen reliability are still the difficulties that major folding screen manufacturers need to overcome. As a leading brand in the folding screen industry, Huawei took the lead in realizing the three advantages of "ultra-light", "ultra-flat" and "ultra-reliable" on Mate Xs 2 folding screen phones last year, and further enhanced this advantage on Huawei Mate X3.

The first is to break through the thinness of folding screen imagination: Huawei Mate X3 achieves the extremely light weight of 239g plain leather and 241g glass, which is almost the same as that of a straight phone with a shell, which is the most important "lightweight" breakthrough in the history of folding screen phones.

Not only that, Huawei Mate X3 also brings the extremely thin thickness of folded 11.08mm and unfolded 5.3mm, and redefines the aesthetic connotation of folding through the design of four-curved folding fuselage and balanced and soft curved frame around, thus realizing the round and elegant texture of the folding screen phone.

So how does Huawei Mate X3 achieve extreme frivolity? Research and development of patented ultra-thin Type-C devices, the achievement of extremely lightweight body design, Huawei Mate X3 compared with previous products, the thickness of more than half, in addition, Mate X3 also supports IPX8 water resistance, achieving extreme thinning and high efficiency and durability at the same time.

In terms of hinge technology, Huawei Mate X3 is equipped with a new generation of double-rotating water drop hinges, creating the thinnest hinge in the industry. In material innovation, it introduces 700Mpa aircraft-grade wing aluminum. Through non-hole technology and dual-rail drive structure, it greatly improves the reliability of the rotating shaft and brings unprecedented hinge anti-extrusion and deformation ability. At the same time, in terms of user experience, regardless of whether the rotating shaft is closed or flattened, Huawei Mate X3 is integrated, with proper resistance in the opening and closing process and smooth hovering, bringing the advanced feel of luxury car opening and closing.

In addition to the reliability of the hinges, Huawei Mate X3's inner and outer screen reliability has brought a revolutionary improvement, which is the strongest display screen of the folding machine. The Huawei Mate X3 comes with a 6.4inch 3D OLED outer screen and a 7.85inch collapsible OLED flexible inner screen.

Among them, Huawei Mate X3 outer screen uses ultra-reliable Kunlun glass widely praised and tested by users, so that the ability to withstand falls is enhanced to 10 times, so that it is really not afraid of falling and ultra-reliable quality.

Huawei Mate X3 inner screen laminated design uses the industry's first non-Newtonian fluid material, the first screen composite laminated structure, compared with the previous generation of Mate X2 inner screen, the impact resistance is improved to 4 times, easy to cope with a variety of use scenarios and environments.

Not only that, Huawei Mate X3 also supports IPX8 water resistance, wet hands can also effectively touch the screen, play with the phone uninterrupted.

In terms of display, it is equipped with a 6.4-inch 3D OLED quadruple outer screen and a 7.85-inch foldable flexible OLED inner screen, which is highly consistent with the inner and outer screens, and supports 426PPI, 120Hz adaptive refresh rate and 1440Hz high-frequency PWM dimming.

In terms of color, Huawei Mate X3 has become the first folding screen phone to win T Ü V professional color quasi-double certification of Rheinland, bringing full color gamut color management and supporting P3 wireless screen, with ultra-high screen quality to restore true color.

Telepathic communication technology, super-perceptual XMAGE image: the experience innovation of Huawei Mate X3 Huawei has a deep technical background in the communications industry for many years, such as the "sky-breaking" satellite communication technology brought by Huawei Mate 50 series and Mate Xs 2 is a witness to its strength. Huawei Mate X3 continues the above advantages, with an upgraded version of Beidou satellite messaging function, which can not only send connected messages to the outside world without ground network signals, but also receive responses from the outside world, which doubles your sense of security in extreme circumstances.

In terms of basic communications, Huawei Mate X3 has ushered in a major upgrade: it is equipped with telepathic communication technology solutions to ensure that users have high-quality and smooth signals at all times.

The image part has always been Huawei's leading industry configuration for folding screens. Huawei Mate X3 super-perceptual imaging system includes a 5000-megapixel ultra-wide-angle camera, a 1300-megapixel ultra-wide-angle camera, and a 1200-megapixel telephoto camera, which has the strongest telephoto ability of a 5x optical zoom and folding screen phone, as well as the unique RYYB super-perceptual image unit, providing excellent night scene performance.

In the algorithm engine, Huawei Mate X3 also launched the AI texture image engine to restore the clear picture that can be seen by the naked eye. In terms of experience, Huawei Mate X3 also achieves the fastest photo performance of folding its flagship. Thanks to the advantage of folding screen, Huawei Mate X3 can hover photography, automatically capture photos in hover mode, support time-lapse photography and streamer shutter mode, and various modes are easy to use.

In terms of heat dissipation, Huawei Mate X3 uses cross-axis heat dissipation technology and uses Huawei's patented graphene crystallization, resulting in an 80% increase in thermal conductivity compared with conventional ones. At the same time, it is equipped with a large 4800mAh battery, which supports wired fast charge, wireless fast charge and reverse wireless fast charge, which carries the unique emergency mode of Huawei Mate 50 series, starts emergency mode at 1% low power, and continues to support 12-minute emergency calls, or 10 bright codes, or 4 code scans. In addition, the special collection version of Huawei Mate X3 is strongly equipped with 5060mAh silicon-carbon negative super battery, and the same battery size brings larger battery capacity and longer battery life.

Folding screen subverter, reshaping industry standard comes from iResearch Consulting's 2023 insight report on China's folding screen mobile phone market, according to the 2022 folding phone market shipments increased by 154% compared with the same period last year, and shipments are expected to exceed 5.5 million units in 2023. Among them, Huawei, relying on the first-mover advantage of the industry and the influence of the high-end smartphone market, has maintained more than half of the market share for three consecutive years, leading the development of China's folding screen mobile phone market.

Folding screen mobile phones have become a rare growth point in the mobile phone market in 2022, mainly due to the innovative form and the extreme large screen experience, which stimulate users' consumption. The design, durability and large screen ecological adaptation of folding screen mobile phones have become the place that consumers are most concerned about.

For mobile phone manufacturers, it is their obligation to solve the above difficulties and pain points of folding screen phones, and it is the only way for the high-end market. Huawei uses Mate X3 to teach its competitors the best lesson: through material innovation, design innovation, and component innovation, Huawei Mate X3 realizes the extremely light, thin and reliable horizontal folding screen phones, so that folding screen phones are no longer "heavy" and fragile. With the blessing of satellite communications and telephony communications, Huawei Mate X3 has a differentiation advantage that will never be lost, and it is difficult for competitors to surpass it in the short term.

In the ecological adaptation of folding screen and large screen that consumers are concerned about, Huawei Mate X3 inherits the highly praised experience advantages such as super terminal and cross-screen collaboration, and the HarmonyOS 3.1 system also brings new functions such as a new and optimized wisdom and windows, a privacy center and a security center to protect users' information security in an all-round way.

All in all, the subversive innovation brought about by Huawei's Mate X3 communication, design, battery life, imaging, and large screen experience once again confirms Huawei's strong innovation and technological leadership in the field of folding screen phones. This is a decathlon flagship in the real sense that subverts the folding industry. The rules of horizontal folding screen phones will be rewritten with the release of Huawei Mate X3.

Fold the flagship new benchmark with multi-dimensional innovation, ushering in a new era of the folding screen mobile phone industry. Huawei Mate X3 will be officially sold in Huawei Mall, major authorized e-commerce, Huawei experience stores and authorized retailers on April 7, 2023.

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