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China Automobile Association: treat this round of automobile promotion rationally, the market should return to normal order as soon as possible.

2025-01-17 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > IT Information >

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Shulou(Shulou.com)11/24 Report--

Thank CTOnews.com netizens for the clue delivery of fish-fragrant tofu! CTOnews.com March 22 news, the China Association of Automobile Manufacturers (CAA) issued an article today calling for rational treatment of this round of car sales, the market should return to normal order as soon as possible.

The China Automobile Association said that this round of short-term promotion is due to a variety of reasons, and most of the preferential models launched by enterprises are long-term models, old models or unsalable inventory models. In the terminal market, these models already have considerable preferential prices before this round of promotion, terminal publicity in order to attract attention, exaggerate the intensity of price reduction, increase the number of customers, easy to mislead consumers. The China Automobile Association called for proper marketing publicity and objective and accurate media reports.

The China Automobile Association pointed out that with the accelerated pace of transformation and upgrading of the automobile industry, traditional automobile enterprises have invested heavily in the fields of electrification, intelligence and networking, bearing the dual pressure of stable operation and transformation and upgrading, and their profitability is weak. Of course, price reduction to deal with inventory, appropriate cost recovery is a normal business measure, but it should not be reduced to a price war. Price war will not last long, value for money is an eternal business law. In the new journey of Chinese-style modernization, the automobile industry undertakes the important task of building an automobile power. Automobile enterprises should take a long-term view, make more efforts in product technology, quality, service, brand strength and other aspects, and devote themselves to high-quality development. Local governments should adopt appropriate ways and means in the process of stabilizing growth and promoting consumption. The government, enterprises and the media should treat this rationally and jointly maintain the market order. The China Automobile Association called on the society and the media to provide positive public opinion guidance for the healthy and sustainable development of the automobile industry and create a good consumer psychology and market atmosphere.

According to data from the China Automobile Association, CTOnews.com learned that in February, automobile production and sales completed 203.2 million and 1.976 million vehicles respectively, up 27.5% and 19.8% respectively from the previous month, and 11.9% and 13.5% respectively over the same period last year. From January to February, automobile production and sales completed 362.6 million and 3.625 million vehicles respectively, down 14.5% and 15.2% respectively from the same period last year.

With regard to new energy vehicles, in February, the production and sales of new energy vehicles completed 552,000 and 525000 respectively, an increase of 48.8% and 55.9% respectively over the same period last year, and the market share reached 26.6%. From January to February, the production and sales of new energy vehicles completed 977,000 and 933000 respectively, an increase of 18.1% and 20.8% respectively over the same period last year, and the market share reached 25.7%.

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