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2025-04-06 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > IT Information >
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According to CTOnews.com, March 22, Apple products are synonymous with quality, design and innovation in the eyes of many users. Apple products such as the iPhone have a huge following around the world, and the iPhone maintains more value than Android phones. In the latest article, foreign science and technology media macdailynews deeply explores the reasons behind it.
Before exploring the reasons, CTOnews.com shared the 2021-2022 depreciation report from BankMyCell, which shows that Android phones depreciate twice as fast as iPhone phones.
First year: depreciation of 13.83% for iPhone and 32.06% for Android phones
Second year: depreciation of 13.57% for iPhone and 35.14% for Android phones
Third year: depreciation of 11.30% for iPhone and 27.09% for Android phones
Fourth year: iPhone depreciation 20.50%, while Android phone depreciation 34.44%
The report believes that the reason why the iPhone maintains more value than Android phones is Apple's development strategy and commitment to quality.
Apple's product strategy focuses on creating quality products that are durable.
Apple has invested heavily in research and development, which enables them to create products that are both innovative and durable. Apple's products are known for their high-end materials, stylish designs and impressive specifications.
This control of detail and quality is reflected in their second-hand value, as customers are willing to pay high prices for second-hand Apple products that are still in good shape.
Strong brand reputation:
The brand established by Apple has been regarded by many users as synonymous with quality, innovation and customer satisfaction.
This reputation has been nurtured over decades in the process of creating high-quality products and providing excellent customer service. Customers are willing to pay more for Apple products because they trust the brand and believe they are getting quality products.
Provide excellent customer service
Apple offers a comprehensive and comprehensive warranty and maintenance plan so that customers don't have to worry too much when buying Apple products. The company also has a dedicated after-sales team that can help customers solve any problems they may encounter. This level of customer service helps to maintain the value of Apple's products for a long time.
Closed ecosystem
Apple products are designed to collaborate seamlessly, and features such as AirDrop and Handoff make it easy to share files and content between devices. This has a network effect, and customers who own one Apple product are more likely to buy other products from the company.
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