Shulou(Shulou.com)11/24 Report--

CTOnews.com, March 20 (Xinhua)-- according to the latest revelation, Apple's first HomePod speaker project with a screen has been postponed until next year or later, as part of a series of measures taken by the company to reduce costs and improve efficiency.

The revelation came from Bloomberg journalist Mark Gurman, who said in his latest Power On newsletter that delaying the device would allow Apple to allocate its R & D budget to more urgent projects, such as hybrid reality headsets.

Goolman said that in an unstable economic environment, this strategy will help Apple maintain a stable image and avoid massive layoffs and spending cuts suffered by other technology companies such as Meta, Amazon, Microsoft and Google.

In addition to delaying the speaker project, Apple has also taken other measures to avoid layoffs, including delaying bonuses to corporate teams, suspending hiring for some teams, controlling budgets and not filling vacancies immediately when someone leaves.

With regard to the rumored HomePod product, Apple analyst Ming-Chi Kuo recently predicted that a redesigned HomePod with a 7-inch display would be launched in the first half of 2024, in line with the latest revelations.

According to CTOnews.com, Gurman was the first to reveal that Apple was developing a new HomePod with a display and camera in 2021. In the long run, Apple is thought to be reconsidering its smart home strategy, with Apple reportedly developing a device that combines Apple TV and HomePod, as well as an HomePod with a screen mounted on a robotic arm.

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