Shulou(Shulou.com)11/24 Report--

According to CTOnews.com news on March 2, bilibili (bilibili) today released its financial results for the fourth quarter and the whole year of 2022 as of December 31.

CTOnews.com learned from the financial report that bilibili's total net income in the fourth quarter was 6.1 billion yuan ($890.6 million), an increase of 6% compared with the same period in 2021. The net loss was 1.5 billion yuan ($217.1 million), a 29% reduction from the net loss of 2.1 billion yuan in the same period in 2021. Without Non-GAAP, the adjusted net loss was 1.3 billion yuan ($190.6 million), a 21% reduction from the net loss of 1.7 billion yuan in the same period in 2021.

For the whole of 2022, bilibili's total net income was 21.9 billion yuan ($3.2 billion), an increase of 13 percent compared with 2021. Among them, value-added services and advertising are the main drivers of bilibili's revenue growth, which increased by 26% and 12% respectively compared with the same period last year. The net loss was 7.5 billion yuan ($1.1 billion), compared with a net loss of 6.8 billion yuan in 2021. Without Non-GAAP, the adjusted net loss was 6.7 billion yuan ($971.8 million), compared with 5.5 billion yuan in 2021.

In the fourth quarter, bilibili's average daily active users reached 92.8 million, an increase of 29% over the same period last year. The average daily use time of users reached 96 minutes, and the total use time of users increased by 51% compared with the same period last year. In the fourth quarter, bilibili's market and sales expenses decreased by 28% compared with the same period last year, and the net loss narrowed by 29% compared with the same period last year.

According to the financial report, bilibili's average daily video playback reached 3.9 billion times in the fourth quarter, an increase of 77% over the same period last year. Among them, the average daily video playback of Story-Mode vertical screen increased by 175% compared with the same period last year. The average daily use time of users reached 96 minutes, and the total use time increased by 51% compared with the same period last year. The average number of monthly interactions increased by 35% year-on-year to 13.6 billion.

By the end of the fourth quarter, the number of full members who had passed 100 community examinations increased by 34% year on year to 195 million, and the retention rate of full members in the 12th month was stable at more than 80%.

In the fourth quarter, the average monthly active UP of station B reached 3.8 million, an increase of 25% over the same period last year, and the average monthly contribution reached 17.6 million, an increase of 62% over the same period last year. More than 1.3 million UP owners earn income from bilibili through various channels, an increase of 64 per cent over the same period last year. The number of big members of station B reached 21.4 million this quarter, an increase of nearly 1 million compared with the previous quarter.

In 2022, the revenue from value-added services reached 8.72 billion yuan, an increase of 26% over the same period last year, of which the live broadcast business grew rapidly, with annual revenue growing by more than 30% year on year. In the fourth quarter, the revenue from value-added services reached 2.35 billion yuan, an increase of 24% over the same period last year. In the fourth quarter, the number of monthly active anchors increased by 70% compared with the same period last year, and the number of households paying monthly fees for live broadcasting business increased by more than 40% compared with the same period last year. In the future, the development of live broadcast business will continue to drive bilibili's income growth.

In 2022, bilibili's annual advertising revenue reached 5.1 billion yuan, an increase of 12 percent over the same period last year. In the fourth quarter, advertising revenue reached 1.51 billion yuan, and effect advertising revenue increased by more than 50% compared with the same period last year.

In 2022, bilibili's game business revenue reached 5 billion yuan, compared with 1.15 billion yuan in the fourth quarter.

In the financial report, bilibili looked forward to the annual income in 2023, which is expected to be between 24 billion yuan and 26 billion yuan.

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