Shulou(Shulou.com)11/24 Report--

The original title: "what, there is no train of thought for PPT title text typesetting?" "

Total of this article: 1884 words

Estimated reading time: 5 minutes

Have you ever come across: the title only contains one line of text, the whole is quite monotonous, and it is said to have no sense of design.

Have you ever met: if the title leaves the English decoration, there will be no other decorative ideas.

Have you ever encountered: every time you want to make a different typesetting, but always give up halfway.

The above question comes from a question from a group of friends half a month ago, because it involves a lot of content, so we are divided into two parts.

This issue first lays the groundwork and shares some methods and ideas.

01. Among the commonly used fonts, there are three main categories, namely, boldface, Arial and italic.

The frequency of calligraphy characters, cartoon characters and so on is not very high, and it is not suitable for most scenes.

For example, it is difficult to see typesetting in calligraphy in newspapers, but it can often be seen on display boards and KV of some conferences.

So, what kind of temperament does boldface, Song style and italic apply to?

Blackbody

Temperament: modern, power, sense of the times.

Application: commonly used in the title and text, with universality.

Song style

Temperament: traditional, serious, refined.

Application: commonly used in the title, widely used in magazine printing.

Italics

Temperament: culture, elegance.

Applicable: notes on official documents and books.

In computers, or in design works, people prefer to use boldface and Song characters.

02. The first thing of title text typesetting is to give consideration to reading, followed by the sense of design and aesthetics.

And this readability contains two aspects: it is clear and easy to understand.

The so-called see clearly, should be enough so that the viewer can see what is written, that is, the size and thickness of the font.

And easy to understand, is to convey the core message at the first time, so that people know what to express.

Once you know the first principle, you will have a direction to do it.

In the daily inspiration collection, I summed up some frequently used title typesetting ideas, which can be used as a reference or directly used.

Pure boldface in PPT, the title design does not need to be particularly fancy, the following typesetting can meet the needs of daily use:

By changing the size of the font size, the text information is rearranged.

In order to prevent only the text and monotonous situation, the appropriate addition of lines to do some visual guidance.

Of course, if you want the title to have a more design feel, you can also add shape and text matching.

Shape collocation with shape collocation, because of the edges and corners bring a sense of design, the text in the typesetting requirements are not so high:

This kind of title design is recommended on pages with a plain background, which is not limited by style, and can be used in both business and science and technology.

So, these styles of typesetting, where to find, where to study?

03. Learning typesetting ideas personally recommend you to see banner, posters and picture albums.

Banner occasionally emo, will open NetEase Cloud to listen to songs, I do not know if you pay attention to the top Banner picture, every day there are always a few good pictures rotation.

For example, this page:

The figure source network character as the visual subject, but does not interfere with the song name and the singer name information transmission, this is why?

The eyes of the characters point to the title of the song, and because the information is symmetrical, it is natural for the eyes to return to the left text.

To this end, I reengraved a page to carefully analyze:

Ignore the problem of pictures and just look at text typesetting.

Except for the yellow English font at the bottom, other fonts pay special attention to the alignment at both ends when typesetting:

This is not only for the balance of the layout, but also to make the whole more orderly.

The distance between paragraphs is relatively large, and there is also a place to stay in the line of sight.

This approach is more suitable for the introduction of fashion characters, ordinary business style can not do this, more gaudy.

Posters in many poster telepathy, the real estate series will always give people a surprise, not only good-looking, the arrangement of information is also very good.

For example, this page:

Tuyuan online posters are generally based on propaganda, and then some words that seem to be full of emotion.

The spacing between the text is very comfortable, but some of the information levels are decorative elements, it doesn't matter whether you want it or not.

Put aside the picture and peel the text out:

Does it feel very familiar? this is the cover page that we often typeset. The only difference is that the word is too small.

Compared with Banner and posters, picture albums need more information for typesetting, which is more suitable for text typesetting with subheadings in the text.

For example, this page:

The amount of information on a single page of the map source network is very large, but you can still see the key content at a glance, such as those data and charts.

And careful observation, the text content is divided into plates, the distance between each plate is more balanced, will not give people greater reading pressure because of more content.

Whether it's Banner, posters, or picture albums, the ultimate goal of looking at these is to learn and improve. Of course, it also needs to be integrated.

If you don't know what to do when typesetting text, try the methods shared today, which may bring you some new ideas.

This article comes from the official account of Wechat: self-discipline Rhythm (ID:yinlvPPT), author: Junmeng

Welcome to subscribe "Shulou Technology Information " to get latest news, interesting things and hot topics in the IT industry, and controls the hottest and latest Internet news, technology news and IT industry trends.