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Add Taobao entry at the bottom of Wechat article

2025-01-31 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > IT Information >

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Shulou(Shulou.com)11/24 Report--

CTOnews.com, February 7 news, recently Taobao in Wechat has a new traffic entry, in the Wechat article at the bottom of the advertising space, click on the location of Taobao page, you can directly jump from Wechat to Taobao to complete the purchase, and can return to Taobao home page to browse more goods.

According to actual reports, the new entrance was opened at the end of 2022, but it is not exclusive to Taobao. In the advertising space at the bottom of the official account, most of the recommended links are still mainly based on merchants in the ecology of Wechat or platforms in Tencent's investment system, such as JD.com Mall, pinduoduo, Meituan, and all kinds of Mini Program in Wechat. Taobao page is recommended less often and in a single category.

CTOnews.com learned that at present, there are many entrances to Taobao ads in Wechat, such as ads on moments, Wechat chat links and so on.

According to industry statistics, in 2022, the official Wechat account generated more than 398 million articles, and at least 1.0927 million new articles were pushed to readers every day.

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