Shulou(Shulou.com)11/24 Report--

Another conjecture about the delayed launch of DNF mobile games.

For Chinese players, when DNF mobile games will be launched has always been an open mystery.

On the Internet, there are different opinions on this matter, such as those whose version numbers are out of date, those who have not paid royalties, those who have reviewed the game version cards, and so on.

The specific reason is indeed unknown, but recent signs show that 2023 is indeed a good opportunity to launch "Dungeon & Fighter" mobile games.

As one of the three giants of Internet cafes in Tencent's "former League of Legends" era, if the DNF end can finally land in China, in a sense, it also marks the arrival of a new era.

The reason why the policy window period is not easy to come by at this point in time is that DNF mobile games will be put online or will be put on the agenda, naturally because there is a certain window period in the policy.

In fact, the "Dungeon & Fighter" mobile game was approved as early as February 2017, but the spread of South Korean-related cultural products in China has been greatly restricted due to the sharp cooling of relations between China and South Korea in 2016 and the online "Korean restriction order".

Although Tencent announced in 2020 that DNF mobile games would be launched in August of that year, it eventually skipped tickets to avoid being addicted to the system, and there has been no news since then.

After the talks between China and South Korea in November 2022, Netmarble "Stone Age" IP game "Neolithic" was approved, South Korean film "Riverside Hotel" in Tencent Video online, etc., released the "restrictions on Korea" signal gradually lifted, 2022 import game version is a number of South Korean popular games figure, South Korean games are expected to usher in the Chinese market "icebreaker".

At the same time, in response to the question mentioned by some netizens that "after the game gets the version number, it needs to be online within a year, otherwise the version number will be withdrawn", Jingjing consulted a number of practitioners in the industry, and their unified reply was: I have not heard of such a rule.

But as netizens say jokes, the relationship between China, Japan and South Korea has always been delicate, and the situation is changing very rapidly, but at least in the short term, there is a high probability that there will be a period of friendship to South Korean games. Therefore, only from a policy point of view, 2023 is indeed a good opportunity for DNF mobile games to be launched after the lifting of the Korea restriction order.

However, from the perspective of policy alone, it does not seem reasonable for DNF mobile games with version numbers to be shelved for six years only because of the "Korean restriction order", and it is not that there are no other Korean games launched in China from 2017 to 2022. Therefore, the author also has another conjecture about the development and launch process of DNF mobile games.

The product is rebuilt and the version number factor is a mystery. From today's point of view, the approval of the version number of the product basically represents that it has reached a high degree of completion. Back in 2017, the version number approval policy was not as strict as it is now, but even so, the production progress of the game itself should have exceeded 50%.

The author learned that the DNF mobile game was jointly developed by Tencent Timi Studio group and Neople at that time, but the quality of the game was not ideal in 2018 and failed to meet the standard of official launch, thus slowing down the progress of research and development. At that time, there were internal complaints that the design of DNF mobile game double roulette was extremely unreasonable, including the setting position, size and UI of the roulette, which seriously violated the user's operating habits.

A technician involved in the development of DNF mobile games at that time complained: "since it is possible to hold with one hand and manipulate with both hands, how can we let the roulette UI account for 1/4 of the screen? it's so inhumane."

According to some veteran players, there were indeed two internal test versions of DNF mobile games at that time, one of which was launched in South Korea in 2017, and the 3D version of DNF mobile game "Dungeon & Fighter: soul", which was announced at the end of that year, was originally planned to be launched in China, but now takes the lead in South Korea.

It is worth mentioning that "Dungeon & Fighter: soul" hanbok launched in January 2017, "Dungeon & Fighter" mobile game was approved in February 2017, the time interval is very close, so it does not rule out the possibility that the mobile game version number approved in 2017 is actually "Dungeon & Fighter: soul".

But "Dungeon & Fighter: soul" showed an avalanche in hanbok, so Tencent also gave up the idea of launching "Dungeon & Fighter: soul" in China.

If the existing version number is the current hanbok version of the DNF mobile game, then the author speculates that in 2020, the DNF mobile game has reached the online standard after re-development and tuning, and has done the work of publicizing the public test, but at this time the game version has changed greatly than when it was declared, resulting in the game being suspended before it is launched, and you need to reapply for the version number to go online.

But in the following two years, the domestic game industry encountered a cold winter. If DNF mobile games need to apply for a new version number, they still have to apply from imported game channels, which is even more difficult. So after the industry gradually warms up and regulation is relaxed in the second half of 2022, Tencent is likely to decide to add the new version number to the mobile version of the "Dungeon & Fighter" PC game, which explains why the "Dungeon & Fighter" PC game made a big change in Q4 last year.

Another basis for this conjecture is that "Dungeon & Fighter" mobile game hanbok will not be officially launched until March 2022, even in order to match the launch time of national service, Nexon can not agree to postpone the launch of a blockbuster product with great potential for 5-6 years, half a year to one year may be a more reasonable time.

To sum up, the author tends to think that the time when DNF mobile games officially reach the launch standard should be between H2 and 2021 in 2020, but the current version of the game has changed greatly compared with that when it was approved in 2017, so it is necessary to reapply for the version number.

Fortunately, with the highlight of the cross-platform trend, the process of game approval work is also constantly optimized. In the recent two batches of version numbers, there have been many games that have been reviewed jointly and reported to the client / mobile version.

In the game approval change information in 2022, Dream World Glory all-Star passed the approval of "changing mobile version content". For "Dungeon & Fighter", which has been approved by the version number, if a lot of content has been changed, it may also be possible to make changes from this channel.

The aftersound of the end-changing era, whether it is policy factors or product research and development issues, in fact, let DNF mobile games miss the maximum dividend period for end-to-hand change. However, under the environment of insufficient supply and poor quality of new games in the past two years, DNF mobile games, which have been verified in the South Korean market, will most likely become another evergreen product of Tencent if they can be launched this year.

Judging from the best-selling list, Tencent's core products "Arena of Valor", "Game for Peace", "League of Legends Mobile Games", "Golden shovel Battle", "Crossing the Line of Fire: the King of gunfights" and "QQ Speed Mobile" and "QQ Xuanwu Mobile" are all end-to-end products except "Arena of Valor".

There are four Tencent resale products among the top seven bestsellers on Spring Festival Day. The advent of DNF mobile games will also mean that all the popular products in the era of Tencent PC games have completed the cross-terminal, cross-era evolution and withstood the test of the mobile era. At this point, the mobile game industry will officially change hands from the end of the era into the original cross-platform era.

Of course, PC games with great potential will still be moved to mobile, such as the Dauntless contract, which will be launched this year. In addition to the quality of the game itself and e-sports 's potential, the development of a mobile game version of the fearless contract may bring more value to Tencent and fist.

Moreover, such a rare end-to-end resale dividend can only be "enjoyed" by the most leading manufacturers such as Tencent and NetEase, and the focus will still begin to tilt towards original games and cross-platform.

It can be said that DNF witnessed and contributed to the rise of Tencent Games. Together with "QQ Speed", "Crossing the Line of Fire" and "QQ Xuanwu", it built Tencent's game empire in 2008, but lost its team in the mobile era of the rapids.

Today, DNF mobile games are long overdue, putting an exclamation point on this 15-year glorious road and looking forward to the opening of the next door.

This article comes from the official account of Wechat: ID:Coreesports, author: Qian Hongyan

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